Media Do the Royals need a re-brand?

[Footypie32]

Hello, I'm Footypie32 and I play for the Gold City Royals and I need to ask you all something. Your cries of inactivity have been heard loud and clear at Royals HQ and our recruiting team ( Blacky and I) have gone into overdrive, however, the response has been quite average. Sad face.

It got me thinking as to why. Is it just the fact there are too many lazy gooses willing to let others do the leg work? Probably.

But then I thought a little harder. Maybe it's the brand? The Royals name evokes a certain sense of arrogance. A certain elitist clique-iness that might not be overly appealing to the average Sweet FA player. It's not edgy, it's not hip.

We all saw the disaster that was the "Direwolves" embarrassment, but that doesn't mean that re-brands are all bad or that they should never be attempted again. They just need to be done right.

Or maybe, once again, I'm way off the mark and it's none of the above, but I felt like I need to rule this out before exploring other options.

Goodbye.

 

[HaroLad]

Nah

 

[MKMatty]

The Royals do emit a feeling of arrogance, but that's a brand that can be owned if done well.

 

[Blacky]

I hear you

"The Black City Royals"

 

[Golumless]

I hear you

"The Black City Royals"

I prefer

"The HaroCity Lads"

 

[TheFreshBanana]

Or

?

 

[Mobbs]

Seems fine to me.

 

[Golumless]

I like the Gold City Royals moniker actually, so no, keep it.

Rebrands are such a cop-out.

(In b4 The Seventh Wonder to the West Coast Wonders...)

 

[Blacky]

I prefer

"The HaroCity Lads"

Wow

Would you like to head up our rebrand?

 

[Hate]

Nakia ruined the Royals for everybody!

 

[Andonis1997]

Yay another rebrand!

 

[Golumless]

Wow

Would you like to head up our rebrand?

I have a cushy gig at the Wonders currently; i'd be a fool to give that up

 

[Blacky]

I like the Gold City Royals moniker actually, so no, keep it.

Rebrands are such a cop-out.

(In b4 The Seventh Wonder to the West Coast Wonders...)

Tell us more, King Doedee

 

[Jhye Clark 13]

Nakia ruined the Royals for everybody!

Cheating simmers ruined the league for everybody, now refrain from tagging me child.

 

[This Is Anfield]

Hello, I'm Footypie32 and I play for the Gold City Royals and I need to ask you all something. Your cries of inactivity have been heard loud and clear at Royals HQ and our recruiting team ( Blacky and I) have gone into overdrive, however, the response has been quite average. Sad face.

It got me thinking as to why. Is it just the fact there are too many lazy gooses willing to let others do the leg work? Probably.

But then I thought a little harder. Maybe it's the brand? The Royals name evokes a certain sense of arrogance. A certain elitist clique-iness that might not be overly appealing to the average Sweet FA player. It's not edgy, it's not hip.

We all saw the disaster that was the "Direwolves" embarrassment, but that doesn't mean that re-brands are all bad or that they should never be attempted again. They just need to be done right.

Or maybe, once again, I'm way off the mark and it's none of the above, but I felt like I need to rule this out before exploring other options.

Goodbye.

Call yourselves the Chocolate Royals and you'll be loved by everyone.

 

[Golumless]

Tell us more, King Doedee

The lesson of why re-branding sucks.

 

[fumbler]

Seems fine to me.

Needs more Gold Coast.

 

[Mr Eagle]

Gold City AttentionSeekers?


The combined words will make it easier to trademark!

 

[I Dont Care]

I was thinking something like 'The Royal Inbreds' as that would make banter with them easier

 

[Footypie32]

Gold City AttentionSeekers?


The combined words will make it easier to trademark!

We're looking for a new PR manager. Interested?

 

[Mr Eagle]

We're looking for a new PR manager. Interested?

Not sure. What's your workplace policy on embezzlement?

 

[Footypie32]

Not sure. What's your workplace policy on embezzlement?

If it fits in your pocket, it's yours.

 

[Mr Eagle]

If it fits in your pocket, it's yours.

Wow, why not just chain me to the desk while you're at it? No dice.

 

[spookism]

I said yes and then immediately changed my mind.

The Gold City Royals have no real life attachment to anything, therefore a re-brand would be completely superficial and will not address the real problem.

 

[Footypie32]

and will not address the real problem.

Which is?