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https://www.theguardian.com/sport/2...t-australia-faces-big-decision-over-tv-rights
We've just come off the bruising negotiations between CA and the ACA and this year comes the sequel as CA balance the almighty dollar versus exposure to the unwashed masses as it negotiates with the media conglomerates.
International Cricket is protected by the anti-siphoning list, so even if Foxtel acquires the rights, they have to onsell the rights to a free-to-air network. Channel 9 have had the rights for 40 years now, but recently they questioned the value of the rights, although that could just be a negotiating tactic.
The Big Bash has no such protection. CA took much less than what they could have got when they went to Channel 10 in 2013, but it's paid off due to exposure that's grown the competition to one of the biggest in the world.
It will be interesting to see how this plays out over the next couple of months. I suspect that the BBL will be part hidden behind a paywall this time around, but as we've seen in Britain having all cricket on Pay-TV has led to short term monetary rewards, but has stopped the growing of the game at the local level, putting pressure on the long-term survival of the game.
We've just come off the bruising negotiations between CA and the ACA and this year comes the sequel as CA balance the almighty dollar versus exposure to the unwashed masses as it negotiates with the media conglomerates.
International Cricket is protected by the anti-siphoning list, so even if Foxtel acquires the rights, they have to onsell the rights to a free-to-air network. Channel 9 have had the rights for 40 years now, but recently they questioned the value of the rights, although that could just be a negotiating tactic.
The Big Bash has no such protection. CA took much less than what they could have got when they went to Channel 10 in 2013, but it's paid off due to exposure that's grown the competition to one of the biggest in the world.
It will be interesting to see how this plays out over the next couple of months. I suspect that the BBL will be part hidden behind a paywall this time around, but as we've seen in Britain having all cricket on Pay-TV has led to short term monetary rewards, but has stopped the growing of the game at the local level, putting pressure on the long-term survival of the game.