News New Crows Logo

[Mozzie_Squad]

Meta AI picking up on FJGD commentary...

 

[Mozzie_Squad]

Not a fan of the logo in isolation.. though it is growing on me on some of the merch range

 

[magpienato]

For me it's an issue of both concept and execution. They were clearly trying to capture the same vibe as the OG Crows logo and while it's a great logo in itself, rebranding should always look to innovate. As for the execution, well it's absolutely horrible. Nothing besides maybe the head and 'claw feet' (no idea why they decided to keep the only bad part of the OG logo) makes any sense anatomically or geometrically. I understand people disliked the current logo, myself included, but at least it looked like it belonged that of a professional sporting club and not some Halo 2 MLG team.

I'll come out and say the same thing I said about the Tasmania logo, it's AI-generated slop. I just cannot accept that a human being had oversight and was proud/able to present that as a finished product.

I don't know, maybe this is just the future of professional sport branding and I need to embrace it or become Amish.

 

[Nickimus Rex]

Hawthorn did it better imo