From an NRL point of view it'd be good ambush marketing, gazumping AFL footy in the traditional League markets.
Perth Stadium (Optus Stadium)
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From an NRL point of view it'd be good ambush marketing, gazumping AFL footy in the traditional League markets.
Stadium advertising & promo ops out to tender:
Perth Stadium is fielding interest from big national and WA companies willing to dig deep to parachute their brands into the $1.2 billion landmark venue.
Stadium operator VenuesLive has advertised for “commercial partners” interested in sponsorship opportunities inside the State-owned 60,000-seat facility that will generate millions of dollars a year for taxpayers.
https://thewest.com.au/business/big-companies-are-willing-to-dig-deep-for-perth-stadium-ng-b88551414z
It comes as the stadium steadily rolls out a long list of tenders for $150 million of supply contracts for the provision of everything from alcohol and hot food to labour and IT systems.
The lucrative naming rights to the stadium are controlled by the State Government.
However, stadium chief executive Mike McKenna cited “good conversations” with businesses interested in securing a promotional presence inside the high-profile facility through one of the limited number of commercial partnerships on offer.
Perth Stadium is fielding interest from big national and WA companies willing to dig deep to parachute their brands into the $1.2 billion landmark venue.
Stadium operator VenuesLive has advertised for “commercial partners” interested in sponsorship opportunities inside the State-owned 60,000-seat facility that will generate millions of dollars a year for taxpayers.
https://thewest.com.au/business/big-companies-are-willing-to-dig-deep-for-perth-stadium-ng-b88551414z
It comes as the stadium steadily rolls out a long list of tenders for $150 million of supply contracts for the provision of everything from alcohol and hot food to labour and IT systems.
The lucrative naming rights to the stadium are controlled by the State Government.
However, stadium chief executive Mike McKenna cited “good conversations” with businesses interested in securing a promotional presence inside the high-profile facility through one of the limited number of commercial partnerships on offer.
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Harping back to how we are going to pay for this stadium here is what a Chinese professor had to say in the West Australian.
“Food, wine, our pristine environment and AFL are key messages to sell.”
'However, although WA’s tourism infrastructure was “good for now”, the Government needed policies such as “more car rental firms, more bus companies and better access and roads” that encouraged improved infrastructure.'
https://thewest.com.au/travel/food-...ld-attract-chinese-tourism-gold-ng-b88550046z
“Food, wine, our pristine environment and AFL are key messages to sell.”
'However, although WA’s tourism infrastructure was “good for now”, the Government needed policies such as “more car rental firms, more bus companies and better access and roads” that encouraged improved infrastructure.'
https://thewest.com.au/travel/food-...ld-attract-chinese-tourism-gold-ng-b88550046z
The last I saw a couple of years ago it was 60,040.
Milestone could be this?
"The document also reveals that the stadium operator has until August 1 to advise West Coast and Fremantle whether or not the venue will be ready for the first match of the 2018 season."
https://thewest.com.au/news/wa/revealed-winners-and-losers-in-stadium-deal-ng-b88500757z
- Jan 14, 2016
- 2,877
- 7,339
- AFL Club
- West Coast
Lexi85 on Insta:
- Jan 14, 2016
- 2,877
- 7,339
- AFL Club
- West Coast
Oh hell yeah...
Last pic on this SSC Post has the grass
http://www.skyscrapercity.com/showpost.php?p=141565386&postcount=3888
http://www.skyscrapercity.com/showpost.php?p=141565386&postcount=3888
buddha3211 said:
How is the ground being watered/water source for reticulation? At subiaco i presume they have a bore which uses the rusty ground water in that area and which has stained the seats near the front row. Would hate for the same stains to appear at burswood.
Naming rights of Perth Arena & Perth Stadium
http://www.perthnow.com.au/news/wes...r/news-story/d7f3cf743ca3be50e6057860d3210582
http://www.perthnow.com.au/news/wes...r/news-story/d7f3cf743ca3be50e6057860d3210582
Bit of a shame if both venues end up with corporate names that change every few years. The major venue in every other state doesn't have a corporate name, but I guess in all fairness they don't get less than a third of their GST back.
hitthepost
Norm Smith Medallist
That does depend on what you term "major venue". Is the Gabba more major to Brisbanites than Suncorp Stadium? Is the Gabba more major in Queensland Aussie Rules terms than Metricon Stadium? Is "major" the biggest (in which case University of Tasmania Stadium in Launceston goes against the trend)? Or the one that also hosts the state's Test Cricket (in which case Blundstone Arena in Hobart goes against the trend)?
Major AFL venue I was referring to.
Looks like they would prefer a WA based company to name it and one with the funds to pay the heavy sponsorship. Here are some options- Multiplex, CBH, FMG, Wesfarmers, Westnet, Woodside, Pattersons Securities, Rio Tinto, Hamersley Iron, BGC, Cash Converters, Hancock Prospecting, SGIO, Timezone, Argyle Diamonds, Pilbara Iron, Firepower, Clough, Dampier Salt, Iluka Resources, South 32, HBF, HIF, Westrac, Burley-Sekem?
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lol Cash Converters Stadium
Teen Wolf
Norm Smith Medallist
- Jul 5, 2011
- 9,425
- 10,221
- AFL Club
- North Melbourne
- Other Teams
- Afghanistan women's cricket team
What about Hungry Jack's, you can't think WA without thinking of that flame grilled taste. The Whopper Ground would complement The WACA nicely, I reckon!
- Feb 13, 2011
- 11,583
- 14,587
- AFL Club
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I like Wesfarmers. Include the country folk. With the wce members it would be more Elders though 
