As on-field performance declined in 2016, the Richmond Football Club Board instructed CEO Brendon Gale to undertake a full review of the Club’s football department.
As part of this review, independent external consultant Craig Mitchell, from Ernst & Young’s Sports Advisory Practice, was engaged to assist with the process.
Craig has conducted a range of performance evaluation projects for, and on behalf of, a number of elite sporting organisations, including the AFL Research Board, AFL clubs, Cricket Australia, Australian Sports Commission, Swimming Australia and Sport and Recreation Victoria.
The scope of the review was to examine the key aspects that impact the Club’s on-field performance, and to make recommendations to the Board to help the Club deliver sustained success into the future.
The review – which has taken more than 10 weeks to complete – included data analysis, comparative benchmarking and consultation with key stakeholders within the Club, including representatives from the Board, management, football operations, coaching, IT, list management, player welfare and the playing group.
Gale said the review had been a thorough process and had taken the time required.
“It would have been irresponsible to have outside noise dictate how long this process took,” Gale said. “Some will agree with the change, some won’t, but I can guarantee our members and supporters this change has been carefully considered and is well informed.
“Our fans are angry with what we produced in season 2016 – and they have every right to be. It did not meet our expectations and it demanded we identify what went wrong and how to address these shortcomings.
“Ultimately, this review has identified the need to get the right people in the right roles and to give them the clarity and structure that will allow them to focus on building a culture of success.
“We are absolutely committed to delivering success for our fans and we believe these significant structural changes and appointments will give us the best opportunity to do just that.”
Following the completion of the review, the Richmond Football Club will implement the following changes:
In recognition of the increasing complexities of managing an elite sporting environment, the football department will be re-structured.
To this end, Neil Balme has been appointed to the role of General Manager – Football.
Read more here.
Biggest changes are clearly Neil Balme and the replacement of Francis Jackson.
What are everyone's thoughts?