St Kilda New Logo

[Ice-Wolf]

They seriously wasted members money on this and managed to not fix the only part that needed fixing the erroneous '.' in St Kilda.

Club can go get f'd

 

[Golumless]

Not bringing back the stickman is further evidence that its time to fold the Saints.

 

[Ice-Wolf]

Here's the marketing wank.



Seriously "Our home. Our club. Our name. This is St Kilda." and then the name on the logo is spelt wrong.

'Fortius Quo Fidelius' wordmark gone as well.

 

[projectv]

At least we won't be confused with Colonel Sanders anymore.

 

[Cleavy]

At least we won't be confused with Colonel Sanders anymore.

"I don't care. I love it!"

 

[voorhees]

guaranteed someone got payed a s$%load off cash to change something to be only slightly different then what it was.
carry on saints!

 

[Atomboy]

At least we won't be confused with Colonel Sanders anymore.

Was a perfect opportunity to embed KFC as a major sponsor of the next 30 years.

All they had to do was replace the Stickman with Chickman and re-word the slogan as “Strength through Gravy and Mash”.

Very short sighted by the club.

 

[projectv]

Was a perfect opportunity to embed KFC as a major sponsor of the next 30 years.

All they had to do was replace the Stickman with Chickman and re-word the slogan as “Strength through Gravy and Mash”.

Very short sighted by the club.

It could have been worse, we might have been unveiled as the Dare Iced Coffee Saints. Dodged a bullet there!

 

[Borussia Teeth]

Not bringing back the stickman is further evidence that its time to fold the Saints.

 

[Saints4ever]

Not overly offended.

Big mistake losing Fortius Quo Fidelius

 

[PerfectFooty]

Not reinventing the wheel and that's fine

 

[Bunk Moreland]

Here's the marketing wank.

View attachment 2169238

Seriously "Our home. Our club. Our name. This is St Kilda." and then the name on the logo is spelt wrong.

'Fortius Quo Fidelius' wordmark gone as well.

Once upon a time these design guides were just used to highlight any not-so-obvious design cues or symbols.

They really don’t need to explain what “St Kilda” is and why it’s written there.

Not to mention it’s wrong. St Kilda isn’t the club’s home and hasn’t been since the 1960s.

 

[Ando727]

Not overly offended.

Big mistake losing Fortius Quo Fidelius

Word is they've got QED waiting in the wings as soon as they win a second flag...

 

[Cmarsh]

I just realised how religiously laden it is.

"Our Cross".

 

[underthestars]

could've used a free ai service and got a better one.
unless they did and it kept mispelling the motto so they ditched it?

 

[Mat Mann]

Once upon a time these design guides were just used to highlight any not-so-obvious design cues or symbols.

They really don’t need to explain what “St Kilda” is and why it’s written there.

Not to mention it’s wrong. St Kilda isn’t the club’s home and hasn’t been since the 1960s.

Tullamarine Bombers?

 

[Call Me Cake]

Did somebody say KFC?

 

[projectv]

I just realised how religiously laden it is.

"Our Cross".

The cross in the logo for the last thirty years and Saint in the name didn't give that away?

The stickman even had a halo!

 

[Shane Heard]

View attachment 2169612

Jesus Joseph and Mary ..I’d forgotten how awful that image was.

 

[Shane Heard]

Not overly offended.

Big mistake losing Fortius Quo Fidelius

Agreed.

Strength Through Loyalty is a powerful and simple message of ..something.

A message that says ..No matter how tragic and heartbreaking our history is ..we remain loyal.

Heartwarming stuff.

 

[Cmarsh]

Agreed.

Strength Through Loyalty is a powerful and simple message of ..something.

A message that says ..No matter how tragic and heartbreaking our history is ..we remain loyal.

Heartwarming stuff.

Well... that kind of stuff is really only expected of the fans, especially when it comes to buying memberships. In this era where footy is a business, the players, the coach, the staff etc all can come and go according to the deals they are offerred.

 

[Shane Heard]

Well... that kind of stuff is really only expected of the fans, especially when it comes to buying memberships. In this era where footy is a business, the players, the coach, the staff etc all can come and go according to the deals they are offerred.

Ahhh right ok..so that’s why the took
Fortius Quo Fidelius Off the logo.

It’s not fir the players ..Fortius Quo Fidelius is only for the fans.

Makes sense.

 

[Borussia Teeth]

Jesus Joseph and Mary ..I’d forgotten how awful that image was.

No way, it’s bloody awesome.

 

[Obzerva]

Jesus Joseph and Mary ..I’d forgotten how awful that image was.

It does accurately represent the physique of many of the VFL players running around at the time

 

[radiojake]

If you didn't know they changed the logo, you could easily continue on without realising it was even changed