- May 13, 2012
- 15,812
- 5,968
- AFL Club
- GWS
- Other Teams
- Brumbies, Socceroos
Only going to get worse for them too. rights are up for negotiation a year before the BBL - the chaps over at fourfourtwo are expecting a Union type increase, even though they dont have the overseas market tension that Union had between in Europe. The BBL rights will go through the roof next time, its rating so damn well its not funny, and womens BBL is rating ok too.
Im expecting almost no increase at all for the Aleague in their next deal, and any increase may well be because of an Optus bid to get more soccer content - Fox to throw everything at a shot for the BBL rights. 2018 the BBL will expand, id expect two more teams - probably canberra and gold coast - and maybe even New Zealand, along with a longer BBL season.
There's a fair bit of delusion amongst A-League fans. Many still believe that commercial FTA is waiting in the wings to throw barrow loads of money at a league which gets bugger all ratings on Fox.
I think there will be a bit of an increase overall, but far too small for the FFA to consider expansion any time soon.