Did someone say KFC?

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Ned Ryerson said:
Again - the 'family club' is an internal thing not external - it doesn't mean the 'family values' club. Also I think there is plenty of market saturation aimed at kids regarding KFC as it is that the Hawks doing some silly skits on Twitter isn't going to be a drop in the ocean when it comes to childhood obesity overall. Parents should be having conversations with their kids around food and nutrition as it is - that isn't the responsibility of the Hawthorn board. They are there to keep the club viable - which this deal does.

Growing up the Raiders had a lime milk drink called Raiders Lime - and as a kid I worshipped Mal Meninga who did the ads for it. I didn't get obese as a kid consuming Raiders Lime because my parents only let me have it occasionally as a treat.
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I respectfully disagree with your implication that taking KFC as a sponsor has no consequences around kids. Plenty of research, both applied modern and older theoretical, shows that these things influence behavior. I regret that we had no better choice than KFC. Though granted, it's not the worst or an outright shocker.
 
Rocket72 said:
I respectfully disagree with your implication that taking KFC as a sponsor has no consequences around kids. Plenty of research, both applied modern and older theoretical, shows that these things influence behavior. I regret that we had no better choice than KFC. Though granted, it's not the worst or an outright shocker.
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I am not doubting that there is some influence - however it is then up to parents to combat that. The club doesn't owe some societal debt on account of parents who can't exercise some control over their kids. My point was seeing some KFC symbols on club gear and on the screens at games is hardly going to be largely driving a kid's desire for KFC when they have ads absolutely everywhere. I understand pester power - but parents can say no and help their kids make informed decisions and schools can teach about nutrition etc. If I had my way as a kid I would have had every TMNT and Transformers toy I could have got my hands on and eaten McDonalds most nights. Neither of those things came true because when my parents said no, they meant it. I am still bitter about the lack of Transformers toys though.
 

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Ned Ryerson said:
Growing up the Raiders had a lime milk drink called Raiders Lime - and as a kid I worshipped Mal Meninga who did the ads for it. I didn't get obese as a kid consuming Raiders Lime because my parents only let me have it occasionally as a treat.
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Never had it, sounded disgusting! On a Raiders theme, I dreamt I was having dinner with Chicka Ferguson last night, very weird.
 
Ned Ryerson said:
I am not doubting that there is some influence - however it is then up to parents to combat that. The club doesn't owe some societal debt on account of parents who can't exercise some control over their kids. My point was seeing some KFC symbols on club gear and on the screens at games is hardly going to be largely driving a kid's desire for KFC when they have ads absolutely everywhere. I understand pester power - but parents can say no and help their kids make informed decisions and schools can teach about nutrition etc. If I had my way as a kid I would have had every TMNT and Transformers toy I could have got my hands on and eaten McDonalds most nights. Neither of those things came true because when my parents said no, they meant it. I am still bitter about the lack of Transformers toys though.
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Based on recent research fast food advertising has been discouraged during key times of day. There was near blanket coverage only a few years back. While we move away from that, sponsorship deals allow ubiquitous 'advertising' during games and ancillary coverage. This is not ideal. While not obfuscating responsibility for obesity from the individual or the parent, simply, taking on KFC as a sponsor is against the moves being made by policy makers.
 
Rocket72 said:
I'm entitled to an opinion and if you want to talk about it I'd be happy to do so.
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Your opinion that the club would be disappointed in securing sponsorship from an organisation/brand with international recognition, is utterly ridiculous.
 
Dinsdale said:
Never had it, sounded disgusting! On a Raiders theme, I dreamt I was having dinner with Chicka Ferguson last night, very weird.
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Raiders Lime is bloody delicious and I am sad that it is only on sale in Canberra again at the moment. Loved Chicka growing up too - crowd used to rise as one whenever he touched the ball.
 
darthmann said:
if kids r fat its the parent's fault kids don't have money to go buy KFC every day unless they're really good at online blackjack
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Fortunately public health policy is developed from a more inclusive viewpoint. Yes, parents should educate their children and make good choices. Until every parent does that, public health policy does need to help children. You can argue that the HFC does not have this responsibility, as others have ably argued above. I respectfully disagree and would prefer that the club I have supported for 40 years choose sponsors that are more socially responsible around one of their key demographics.
 
Rocket72 said:
Fortunately public health policy is developed from a more inclusive viewpoint. Yes, parents should educate their children and make good choices. Until every parent does that, public health policy does need to help children. You can argue that the HFC does not have this responsibility, as others have ably argued above. I respectfully disagree and would prefer that the club I have supported for 40 years choose sponsors that are more socially responsible around one of their key demographics.
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there's nothin wrong with some KFC every now n then
 
darthmann said:
there's nothin wrong with some KFC every now n then
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He's not saying there is - however obesity rates are appalling and people don't get obese from having a little KFC every now and then. I share Rocky72's concerns - however I don't think football clubs need to adopt an ethical test on this front when it comes to sponsorship.
 

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Ned Ryerson said:
He's not saying there is - however obesity rates are appalling and people don't get obese from having a little KFC every now and then. I share Rocky72's concerns - however I don't think football clubs need to adopt an ethical test on this front when it comes to sponsorship.
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yeah this is the only part im disagreeing with him on
 
Rocket72 said:
Why do you think it 'ridiculous' that I hold the view that the club would want more than a big company with large recognition?
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What more could the club want??
 
Rocket72 said:
Can you seriously not fathom what a modern club could aspire to want in a sponsor, other than they are big and recognisable? Or are you trying to be perverse?
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Please do give some examples about what may actually be achievable??

I'm sure the club touched base with Tesla, Apple, Microsoft and Facebook :rolleyes:
 
Rocket72 said:
Maybe. It's not the worst choice, but it's nowhere near the best or ideal. We've already had players talking up eating KFC. Kids are influenced by that and it's another thing parents have to police or watch. If size and recognition are the main features for a sponsor of a football club advocating themselves as the 'family club', then we are just going to disagree.
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If you can't manage your kids' KFC intake, you shouldn't have kids.
 
Millsie69 said:
Please do give some examples about what may actually be achievable??

I'm sure the club touched base with Tesla, Apple, Microsoft and Facebook :rolleyes:
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I can't know what may be achievable, in fact that was the basis of my original post. That the club would have entered into this being pretty happy about the money and fully aware of the cons as well. I think it shows that there probably weren't other options so pragmatically it's a good financial decision. I still don't like that it places our players in a position to promote the KFC menu and I'm disappointed that the deal potentially promotes KFC to kids.
 
Hawk Hawkins said:
Is it true next season we’re getting g a new sponsor and they’re rebranding as Benson & Hodges?
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GWS might be able to swing it with a rebranded pack of Whitfield Blue 25's.
 

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