Jumper and Song

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One question I have been wondering, and sorry if it has already been said, but why are they doing this? Is it becuase of that Levi guy?
 
One question I have been wondering, and sorry if it has already been said, but why are they doing this? Is it becuase of that Levi guy?

My understanding is there are a number of reasons, including:
Simplicity - The best selling jumpers are simpler (everyone's doing it - new jumpers for us, Melb and Carlton this year).
Sponsorship - better jumper for the sponsor's logo.
Marketing - new jumpers = new revenue

New logo 'might' be to do with Dockers.
 
Not happy with our Club that's for sure. No doubt next year when I'm doing the chant it wont matter what our players wear.
Nevertheless it's not the way to build a culture if you keep changing one the main ingredients.

Found this site DockerNow. Anyone know anything about it ? seems to be up to date.

Here is a pick from the site
shirtchanges-preview.jpg
It looks like the AFL symbol and the Freo symbol have been photoshopped on. the lighting and angle doesnt look right.

I wonder if this could all be a red herring. Get everyone in a tiz and then present the purple haze jumper on sat night. Doubt it, but one can dream.
 

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It looks like the AFL symbol and the Freo symbol have been photoshopped on. the lighting and angle doesnt look right.

I wonder if this could all be a red herring. Get everyone in a tiz and then present the purple haze jumper on sat night. Doubt it, but one can dream.
thats cos they have... :)

i gotta say, the AFL wouldn't have let this happen to a collingwood or carlton. hope like hell you guys don't make the change!
 
Picture a stick figure anchor with a stick figure D interlocking with it. Very basic and simplistic and looks like something a primary school kid has drawn.

Sorta like this only worse then?

images

If we're changing the logo it should become a bad ass looking wharfie tea bagging a generic looking bird whilst smashing a bomber plane manned with a generic looking all feline crew into the sun - which is exploding from the impact - with an anchor. A big f'n anchor. Oh and he'd be riding a Bulldog. Or maybe a dragon.
 
I haven't notice any media say that Freo have refused to comment,surely someone has asked them or did I miss it because it is dam frustrating when clubs etc... say nothing.All they have to do is say yes changes are being announced at ????,no changes or something.
Will be the most monitored Doig Medal night ever.
 
The emblem and the present away jumper with anchor are really strong symbols of the club and I would not be happy if they change. I could handle changing the present home jumper to the purple haze jumper but why change anything else.

The 'Dockers' tag is far less important - if it is a legal issue with Levi Strauss - stop using it, but keep the anchor as it is. We are a port city, we have big bloomin anchors down on the esplanade/maritime musuem for a reason. The chevron of the heritage jumper is ok as a training strip but much like a hundred other clubs, the anchor is fairly unique and stands out. Nobody that follows footy actually believes in feng shui etc anyway.

Club really needs to get back on the front foot here and explain what and why anything is being changed - they cannot wait until next season for this.
 
I like those new styles.

Fair enough people are attached to the anchor etc. but find me a professional sporting club that hasn't in some way shape or form updated/modified/modernised their brand over the last 100 years?

The fact is, people have to accept that professional sports is also a business. You have to evolve and you have to make sure things don't go stale. This has been a change that we heard about when Rosich first took over and I think anyone who thinks an anchor on our jersey no longer being there means anything is deluded to what supporting a club is about.

It is more than fine to not want things to change, but the fact is we should embrace it sometimes.

I for one think the new look is sleek and professional and couldn't think of a better time to implement it than perhaps the first time in our clubs history when everything has been refreshed and is heading in a great direction.
 
I don't mind it. They've kept the anchor as the logo. I would've preferred the purple haze strip as our new jumper but oh well. The purple and white colours look excellent. We still stand out above everyone else's generic black and red etc.
 

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“Significantly, we will officially call ourselves the “Fremantle Dockers
Rosich said that the new logo would entrench the anchor as a lasting symbol of the Fremantle Dockers Football Club.

“In the 2011 pre-season, the club will seek feedback from members, supporters and the general public on the Fremantle Dockers’ club song, including possible alternatives,” he said.
 
“Significantly, we will officially call ourselves the “Fremantle Dockers
Rosich said that the new logo would entrench the anchor as a lasting symbol of the Fremantle Dockers Football Club.

“In the 2011 pre-season, the club will seek feedback from members, supporters and the general public on the Fremantle Dockers’ club song, including possible alternatives,” he said.

I call bullshit.

Why would he consult now when he didn't consult about the jumper and logo change?

Rosich has no credibility whatsoever.
 
I like those new styles.

Fair enough people are attached to the anchor etc. but find me a professional sporting club that hasn't in some way shape or form updated/modified/modernised their brand over the last 100 years?

They haven't updated or modified it, they've totally abandoned it. Its ****ing bullshit.

The only concession to the supporters seems to be that they've been forced to announce it now to somehow quell any backlash at the Doig.

****ers.
 
I must admit, I really like the new logo matched with the new jumper. Seems to bring the whole look together, looks far more focused without the red and green. Very impressed.
 
Can'ts aren't getting my membership money anymore. I'll rock up when I want to. Blow me Rosich and Harris.
 
Well there you go, not so bad afterall. We're not abandoning our heritage and we're not infringing on registered trademarks. I'm happy with it.

What the hell have you been smoking?

Green & Red - gone
Logo - gone
Anchor - gone, except for in the dicky new logo.

We have no heritage left. They may as well have put Est. 2011 on there.
 
The new logo is this:
jjjjpz.jpg


I think it would look better if it looked like this:
kkkkkb.jpg

But there's not much I can do about it...
 

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