A few of the Navy items do have the old logo, bit of a mix. The new logo stuff looks ‘off brand’ to me.
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A few of the Navy items do have the old logo, bit of a mix. The new logo stuff looks ‘off brand’ to me.
MKMatty
Busy Vibin’
What does ‘S17’ mean?
- Jul 1, 2014
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The NRL have done a great job with those jerseys - getting the necks, sleeves and logos right. The AFL's effort has been much more disappointing, they don't even give us proper VFL/AFL logos on the woollen retro ones, let alone sponsors etc.
- Sep 10, 2006
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An excellent business makes those
A real nightmare to get sponsor approval though, I recently tried getting approval from Cash Converters for old Western Reds retros but they denied it unless we used their current logo which really defies the purpose...
Ned_Flanders
Make me an Admin!
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An excellent business makes those
A real nightmare to get sponsor approval though, I recently tried getting approval from Cash Converters for old Western Reds retros but they denied it unless we used their current logo which really defies the purpose...
Funny attitude to have
I love how at sydneys museum station all the billboards on the platforms are from the early 1900s. The advertising is clearly identifiable for the modern brand, but it adds to it rather than diminishes
Tbh i looked at and remember the minties one there a lot more than the 7186362 Bing Lee ads at every other station
An excellent business makes those
A real nightmare to get sponsor approval though, I recently tried getting approval from Cash Converters for old Western Reds retros but they denied it unless we used their current logo which really defies the purpose...
How do you go with defunct or businesses that no longer exist? Still need approval from anyone?
- Sep 10, 2006
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I'm not too sure on the process regarding that, sorry.
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Probably need to have in fine print that the sponsorship can be replicated years later at will for “retro” guernseys
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- Jul 1, 2014
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Trade dress is always owned by somebody. If there's no commercial value ascribed to it the receiver will usually co-operate. Brands wanting to use modern logos/branding are missing the point with this sort of exercise.
The AFL would see 5 times as many retro guernseys if they'd get this right. The sort of people who want them are the sort of people who remember the old logos. The VFL one they use is crazy - too few stitches on the footy and the wrong shade of blue. Nobody old enough to remember the era would get that wrong. It's very short-sighted.
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Agree with everyone here. Unless the old logo is associated with something really negative for some reason, using the old logo on a retro kit will invoke a hell of a lot of nostalgia, and there is nothing that will make people feel like parting with their money more than feeling nostalgic about their footy club.
fancyscum
Radical Crommunist
What about a cartoon clash jumper?
Scotty_222
Norm Smith Medallist
How could you not want your business name out there!!An excellent business makes those
A real nightmare to get sponsor approval though, I recently tried getting approval from Cash Converters for old Western Reds retros but they denied it unless we used their current logo which really defies the purpose...
It’s free advertising.
- Sep 10, 2006
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Exactly. They try and claim that they want to remain consistent and avoid brand confusion.
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I heard the same, but it always sounded a bit bogus to me. The AFL has no interest in the value of 40+ year-old privately held guernseys, few as there are around. Sure, they made the decision on some basis or other, but it's had a big impact on the heritage market. I'd never consider buying such an obvious fake, even if it's AFL-approved...
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No way Exxon would say no to a bunch of feelgood Esso-branded Tiges guernseys this year. Similarly Spicers for the Woods. Get on it AFL.
Ned_Flanders
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I believe exxon is one of the ones that did reject (rumour only, not greatest source fwiw)
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Issues:
- VFL logo colour and fabric
- No sponsor
- Non-stitched CFC
You'd think the CUB one would be doable considering they still use that logo and sponsor us. No idea why someone would pay $200 for this.
Essendon’s 2018 guernsey is now officially online.
https://www.bombershop.com.au/mens-home-guernsey
No long sleeve retails
https://www.bombershop.com.au/mens-home-guernsey
No long sleeve retails
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2018 Lions guernsey's are up... New collar.
Also looks like white panels on clash have been slimmed down from last year.
Currently no sponsor on front of away and clash or on the back of home but guessing this is where OAKS will go.
Also looks like white panels on clash have been slimmed down from last year.
Currently no sponsor on front of away and clash or on the back of home but guessing this is where OAKS will go.
I don't mind the idea behind these woollen guernseys, but as you said if we're supposed to pay $200 for these they should fully commit to getting the details correct. I would love a Hard Yakka or a Spicers Paper Collingwood guernsey.Issues:
- VFL logo colour and fabric
- No sponsor
- Non-stitched CFC
You'd think the CUB one would be doable considering they still use that logo and sponsor us. No idea why someone would pay $200 for this.
I'm not sure if these will be the same as the player edition numbers but they have the AFL logo in them.
Not a good move in my opinion. They feel like a step down from the bold numbers we had before.
Strangely, it looks very similar to the font that myself (and I believe a few others) used for our designs years ago when this board first started.
Better pic. Using the new AFL On-Field branding.
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