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Another article in today's Herald Sun....
Inside the new Collingwood: How welcoming past players in the inner-sanctum has changed the culture at the Magpies

Footy clubs are high pressure environments and often past players feel like they’re intruding if they enter the inner-sanctum. That’s no longer the case at the new Collingwood.

Few Collingwood players were as committed to the cause or hard at the contest as Denis Banks, perhaps with the exception of his great mate Darren Millane.

So when Banks spoke to the current Pies players in the pre-season early last year about Millane – who was killed in a car accident 12 months after the pair played in the club’s legendary 1990 premiership – it was an emotional bridge between the past and the present.

It’s a bridge coach Craig McRae is busy constructing as part of the Magpies’ plan to unite the old and new of Australia’s biggest sporting club.

Inclusion has been one of the key planks of Collingwood’s transformation on and off the field and McRae has used it by welcoming back retired players on a more regular basis.

Some of them have even been embedded within the locker room for a week.

Banks’ emotional speech about his best mate ‘Pants’ (Millane) served two points – it provided a modern context about one of the club’s great players of the past, but it also provided a salient lesson for the next generation of stars.

“He (Millane) was dynamic, he was tough, he had s — in him … if someone was in front of him, he would go through them,” Banks told the modern-day Pies.

“He broke his thumb and he played with injections (in the 1990 finals series). The pain he was in every (game) and every training session was unbelievable.

“Him being out on the field was inspirational for us.”

Then Banks’ veneer broke when he tearfully explained the sense of loss that followed Millane’s death – at 26 – having crashed his car while driving home intoxicated.

“Pants (Millane) was just the best bloke ever … we all miss him,” Banks said.

“We all get choices and sometimes we make the wrong ones. He made the wrong choice … and the choices you make are everlasting … so guys make the right choices.”

Since the arrival of McRae (who was appointed by Mark Korda’s board in the midst of a boardroom upheaval that split the club for a time in 2021) and Jeff Browne’s elevation to the presidency, the club has made a more active pitch to its past players to get back involved.

That has only increased in McRae’s second season, with Banks and Millane’s 1990 premiership teammate Craig Kelly, now the Magpies’ chief executive officer, a big believer in welcoming past players back into the inner-sanctum.

Footy boss Graham Wright, another member of that 1990 side, has played a role too.

“Part of the appeal of Ned was that I wanted to bring our great players back to the club,” Browne said.

Club great Peter Moore says Collingwood now feels more inclusive for past players and families.

“It used to be, as past players, you would feel a little like you were intruding, as footy clubs are high pressure, highly competitive environments,” Moore said.

“Now I think it is more accessible and the families are welcomed into the rooms. It is a very important part of involvement with the kids and the families, being welcomed into the inner sanctum, I think that has been great for the culture.”

Moore recently joined the fathers of Collingwood players in a ‘Dads’ Day’ at the AIA Centre, alongside his son Darcy, who is in his first season as captain.

Collingwood did a similar thing on Mothers’ Day this year with Beau McCreery’s mum, Julie, giving a classic pre-game speech.

Peter Daicos, one of the club’s favourite sons and the father of young guns Nick and Josh, says the Collingwood 2023 version is more welcoming than it has been since he retired from AFL football three decades ago.

“I am not there (at the club) day to day, but all I can reference is that from (the time) when I retired (in 1993) until now, there has just been a massive turnaround,” Daicos said this week.

“That has got a lot to do with Craig McRae and Wrighty (Graham Wright).

“Things are always evolving in clubs. These guys have come in with some fresh ideas and the term ‘inclusive’ is so apt in this case.

“Whether it is as an ex-player or as a parent, you don‘t want to overstay your welcome and you don’t want to be a burden because their first priority is getting the team right.

“But it is really nice we can go back. I love it because you get all the young Collingwood boys coming over and having a bit of a chat. It’s so good. They are all so welcoming to us all.”

Daicos said change could often bring about a spike in performances in any environment as he praised his former teammate Wright for having the foresight to recommend McRae – who had served a two-decade apprenticeship but had never been a senior AFL coach – for the role.

“We tried something a bit different, they got an untried guy (at senior level) but they clearly did their due diligence,” Daicos said of McRae’s appointment in September 2021.

“And don’t forget the coaching is not about one person, it is about a whole coaching group.”

“We always look at players maturing, but these coaches are getting better every year. They have only been here for two years with this group, so they are learning things all the time.”

He also praised president Jeff Browne, saying: “the thing with Jeff is that he loves the anonymity of it all, he is sitting in the background.”

Browne organised for Daicos to travel to the Middle East earlier this year to speak to the club’s major sponsors Emirates about his experiences as a former Collingwood player but also what it means to be the father of All-Australian young guns Nick and Josh.

“He (Browne) got me to speak to our major sponsors at Emirates re: Collingwood as a player but also me as a dad (with sons playing with the club), which was really good,” Daicos said.

A number of the club’s 2010 premiership players, including Jarryd Blair who handed new Magpies Dan McStay and Bobby Hill their new jumpers in the lead-up to round 1, have also been invited back into the fold this season.

Some of those past players have developed close ties with the current stars wearing their numbers.

Collingwood’s last premiership coach Mick Malthouse says McRae has been pivotal in the club’s revival.

He was always confident the rebound would be swift, declaring the Pies “had the ingredients of a very good football side”.

“I never thought they were a bad side,” Malthouse said. “I had a fair idea what Craig McRae was like as a bloke because I had him in 2011 (as an assistant coach). He’s a very personal sort of bloke and clearly knows the game.

“I like people who have had success and know how to get success. He’s been a part of multiple premierships. He was a part of a very successful football club as a player (at Brisbane) and he’s been a part of a very successful coaching team at Richmond.

“He knows good from bad when it comes to winning and losing – and that’s fundamental to coaching – having a history of knowing the differences.”

Twelve of Collingwood’s 2018 losing grand final team have moved on from the club – some are still playing elsewhere.

“I didn’t think it would take long (to rebound),” Malthouse said.

“But I mean we didn’t know how good (Nick) Daicos was going to be – or that (Scott) Pendlebury and Steele Sidebottom would still be around to support the new captain in (Darcy) Moore.

“They are real bonuses and leadership is such a valuable commodity on a ground as big as we’ve got in Australian Rules.”
We better win the bloody thing now!
 

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Francis Galbally labels himself as Collingwood’s “honorary solicitor” whilst the club actually used(and paid) other lawyers. What a BS artist.


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The Galbally's have provided legal advice for the club for years and years. Which is not to say there aren't bullshit artists all the way through -- Eddie is a classic one.
 
Another article in today's Herald Sun....
Inside the new Collingwood: How welcoming past players in the inner-sanctum has changed the culture at the Magpies

Footy clubs are high pressure environments and often past players feel like they’re intruding if they enter the inner-sanctum. That’s no longer the case at the new Collingwood.

Few Collingwood players were as committed to the cause or hard at the contest as Denis Banks, perhaps with the exception of his great mate Darren Millane.

So when Banks spoke to the current Pies players in the pre-season early last year about Millane – who was killed in a car accident 12 months after the pair played in the club’s legendary 1990 premiership – it was an emotional bridge between the past and the present.

It’s a bridge coach Craig McRae is busy constructing as part of the Magpies’ plan to unite the old and new of Australia’s biggest sporting club.

Inclusion has been one of the key planks of Collingwood’s transformation on and off the field and McRae has used it by welcoming back retired players on a more regular basis.

Some of them have even been embedded within the locker room for a week.

Banks’ emotional speech about his best mate ‘Pants’ (Millane) served two points – it provided a modern context about one of the club’s great players of the past, but it also provided a salient lesson for the next generation of stars.

“He (Millane) was dynamic, he was tough, he had s — in him … if someone was in front of him, he would go through them,” Banks told the modern-day Pies.

“He broke his thumb and he played with injections (in the 1990 finals series). The pain he was in every (game) and every training session was unbelievable.

“Him being out on the field was inspirational for us.”

Then Banks’ veneer broke when he tearfully explained the sense of loss that followed Millane’s death – at 26 – having crashed his car while driving home intoxicated.

“Pants (Millane) was just the best bloke ever … we all miss him,” Banks said.

“We all get choices and sometimes we make the wrong ones. He made the wrong choice … and the choices you make are everlasting … so guys make the right choices.”

Since the arrival of McRae (who was appointed by Mark Korda’s board in the midst of a boardroom upheaval that split the club for a time in 2021) and Jeff Browne’s elevation to the presidency, the club has made a more active pitch to its past players to get back involved.

That has only increased in McRae’s second season, with Banks and Millane’s 1990 premiership teammate Craig Kelly, now the Magpies’ chief executive officer, a big believer in welcoming past players back into the inner-sanctum.

Footy boss Graham Wright, another member of that 1990 side, has played a role too.

“Part of the appeal of Ned was that I wanted to bring our great players back to the club,” Browne said.

Club great Peter Moore says Collingwood now feels more inclusive for past players and families.

“It used to be, as past players, you would feel a little like you were intruding, as footy clubs are high pressure, highly competitive environments,” Moore said.

“Now I think it is more accessible and the families are welcomed into the rooms. It is a very important part of involvement with the kids and the families, being welcomed into the inner sanctum, I think that has been great for the culture.”

Moore recently joined the fathers of Collingwood players in a ‘Dads’ Day’ at the AIA Centre, alongside his son Darcy, who is in his first season as captain.

Collingwood did a similar thing on Mothers’ Day this year with Beau McCreery’s mum, Julie, giving a classic pre-game speech.

Peter Daicos, one of the club’s favourite sons and the father of young guns Nick and Josh, says the Collingwood 2023 version is more welcoming than it has been since he retired from AFL football three decades ago.

“I am not there (at the club) day to day, but all I can reference is that from (the time) when I retired (in 1993) until now, there has just been a massive turnaround,” Daicos said this week.

“That has got a lot to do with Craig McRae and Wrighty (Graham Wright).

“Things are always evolving in clubs. These guys have come in with some fresh ideas and the term ‘inclusive’ is so apt in this case.

“Whether it is as an ex-player or as a parent, you don‘t want to overstay your welcome and you don’t want to be a burden because their first priority is getting the team right.

“But it is really nice we can go back. I love it because you get all the young Collingwood boys coming over and having a bit of a chat. It’s so good. They are all so welcoming to us all.”

Daicos said change could often bring about a spike in performances in any environment as he praised his former teammate Wright for having the foresight to recommend McRae – who had served a two-decade apprenticeship but had never been a senior AFL coach – for the role.

“We tried something a bit different, they got an untried guy (at senior level) but they clearly did their due diligence,” Daicos said of McRae’s appointment in September 2021.

“And don’t forget the coaching is not about one person, it is about a whole coaching group.”

“We always look at players maturing, but these coaches are getting better every year. They have only been here for two years with this group, so they are learning things all the time.”

He also praised president Jeff Browne, saying: “the thing with Jeff is that he loves the anonymity of it all, he is sitting in the background.”

Browne organised for Daicos to travel to the Middle East earlier this year to speak to the club’s major sponsors Emirates about his experiences as a former Collingwood player but also what it means to be the father of All-Australian young guns Nick and Josh.

“He (Browne) got me to speak to our major sponsors at Emirates re: Collingwood as a player but also me as a dad (with sons playing with the club), which was really good,” Daicos said.

A number of the club’s 2010 premiership players, including Jarryd Blair who handed new Magpies Dan McStay and Bobby Hill their new jumpers in the lead-up to round 1, have also been invited back into the fold this season.

Some of those past players have developed close ties with the current stars wearing their numbers.

Collingwood’s last premiership coach Mick Malthouse says McRae has been pivotal in the club’s revival.

He was always confident the rebound would be swift, declaring the Pies “had the ingredients of a very good football side”.

“I never thought they were a bad side,” Malthouse said. “I had a fair idea what Craig McRae was like as a bloke because I had him in 2011 (as an assistant coach). He’s a very personal sort of bloke and clearly knows the game.

“I like people who have had success and know how to get success. He’s been a part of multiple premierships. He was a part of a very successful football club as a player (at Brisbane) and he’s been a part of a very successful coaching team at Richmond.

“He knows good from bad when it comes to winning and losing – and that’s fundamental to coaching – having a history of knowing the differences.”

Twelve of Collingwood’s 2018 losing grand final team have moved on from the club – some are still playing elsewhere.

“I didn’t think it would take long (to rebound),” Malthouse said.

“But I mean we didn’t know how good (Nick) Daicos was going to be – or that (Scott) Pendlebury and Steele Sidebottom would still be around to support the new captain in (Darcy) Moore.

“They are real bonuses and leadership is such a valuable commodity on a ground as big as we’ve got in Australian Rules.”

P Daicos.

He also praised president Jeff Browne, saying: “the thing with Jeff is that he loves the anonymity of it all, he is sitting in the background..
 
Jack Galbally didn’t label himself the club’s honorary solicitor as far as I am aware. Francis labelling himself that whilst the club used an external legal firm is absolute bs.

Dunno what you are suggesting re: Eddie.


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Galbally was the Magpies’ honorary solicitor from 1976-94 and is a prominent Melbourne businessman.

He was also the one in President Brownes corner helping to bring him in.
 
Galbally was the Magpies’ honorary solicitor from 1976-94 and is a prominent Melbourne businessman.

He was also the one in President Brownes corner helping to bring him in.

Can’t have been doing too much honorary work when the club was using and paying other lawyers. It’s a bullshizen term. Don’t get sucked in.


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On a things are way better without Buckley tangent yes

Yeh there's a common theme to most malthouse communication about the pies...although there is the recent thing about the ginnivan incident which suggests that he might refocus on the fly....which probably comes under a similar theme of things were best under him
 

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Would rather read these articles about our “success” when we have won something. Hate this bye week

They’re not really articles about success.

They’re more like a retrospective. Us punters see how we got here through public events. I reckon it’s interesting reading the perspective of the protagonists who were involved - or at least how they want things to be portrayed.

Bit of revisionist history going on IMO.

I just don’t see how on any planet Kelly could be described as the “biggest fish” in our resurgence. He’s only been at the club barely six months, our men haven’t achieved yet what they did last year, he disbanded our Netball club, and he’s in all likelihood pissed off our AFLW players with his public comments. He may end up being great for Collingwood, but if he is it’s way way too soon.
 
i've never liked it when there's been too much Collingwood in the news before a big game,especially articles like this(i'm all for it if we win the flag),but we have not achieved anything yet,like some have said before,if we don't win the flag they will come from everywhere to belt us.

i dont think there's much doubt that it's either of two things...a set up before a big clout that they're going to deliver when we lose..... or they're scared that the bubble will burst and they want to get all the feel-good stories out before the bubble bursts and pie fans come looking for blood. Either way, it's a hint that bad news is likely in the short term.
 
They’re not really articles about success.

They’re more like a retrospective. Us punters see how we got here through public events. I reckon it’s interesting reading the perspective of the protagonists who were involved - or at least how they want things to be portrayed.

Bit of revisionist history going on IMO.

I just don’t see how on any planet Kelly could be described as the “biggest fish” in our resurgence. He’s only been at the club barely six months, our men haven’t achieved yet what they did last year, he disbanded our Netball club, and he’s in all likelihood pissed off our AFLW players with his public comments. He may end up being great for Collingwood, but if he is it’s way way too soon.

I agree with the last comment. Ned has acted as I would have expected him to. Not very subtle.... The bad vibe of his handling of the netball withdrawl probably couldnt have been worse.
 
and he’s in all likelihood pissed off our AFLW players with his public comments.
And his private comments if you believe that article from Caro a couple of weeks ago.

Also will be interesting to see if there is any medium-term fallout from what he is doing to membership prices.
 
It's so refreshing not having the top kahuna creating headlines every week just for the sake of it & to boost his own ego.

Harsh.

Ed’s job is in the media. If he wasn’t making headlines he wouldn’t be doing his job.

Given that Jeff doesn’t have a media job, you’d reasonably expect him to be more low key.
 
Harsh.

Ed’s job is in the media. If he wasn’t making headlines he wouldn’t be doing his job.

Given that Jeff doesn’t have a media job, you’d reasonably expect him to be more low key.
I don't think it's harsh at all. If his job in the media constantly put the club in the headlines unnecessarily, then he had a conflict of interest. Every time he opened his mouth about anything in his multiple media roles, whether that be Collingwood related or not, it reflected on the club. And most of the time, it was negative.

So yeah, I much prefer the President of our club to work quietly, behind the scenes, not creating controversy every time he opens his gob in his other job.
 
Galbally’s details were recently provided to me as a reference for a company.

I rang the other referees.

But on the article about Browne and our club, I’m impressed and more than I thought. I’ll even admit I got Kelly’s appointment wrong. From the outside he’s doing a good job.

Hell everyone’s doing a good job!

I hope we don’t turn feral if the Pies have a really poor September (which we won’t).
I'm just disappointed that we didn't have a board spill over the Franklin booing apology.
 
Finally have a Collingwood supporter in a position of power, (Chrisso doesn’t count)…

AGE 5​

Mark Robinson: Any recollection at such a young age? Wearing a Collingwood jumper?

Laura Kane: I was. I was born across the road from the MCG, at St Andrews, and I think I was about 20 minutes old when my dad held me up to the window and said: ‘Collingwood are going to win a premiership over there in a couple of months’ which they did’. It was 1990. I can’t remember what I was doing at five years-old, but I’ve been told what I was doing. I was in grade prep at Chirnside Park Primary School and I played Auskick at the Chirnside Park Panthers. I was one of two girls playing.

MR: Whose number did you have on your back?

LK: I can remember at five, I can remember being in the Buckley’s Brigade and I did don the No. 5 for a while there. I don’t know Nathan all that well but I’m a fellow All Australian selector which is quite funny now that we’ve fast forwarded.

 
An article in the Age by Greg Baum for those who are interested...

But wait, there’s Moore: Why the Collingwood captain is not a conventional footballer

Recently, Collingwood captain and newly re-anointed All-Australian Darcy Moore found himself speaking Indonesian again.

Approached by a classmate in a subject called Indonesia Rising, part of a masters course in international relations he is doing at the University of Melbourne, Moore was pleasantly surprised to find that the difficult language he learned at school and furthered as an undergraduate held up in conversation. Luckily, there was no footy talk to be lost in translation.

As the son of a former Collingwood captain and dual Brownlow medallist, Moore calls footy his “oldest passion”, but only one of many.

His favourite, he says, is reading. He has just finished a biography of Alexander McQueen, the maverick British fashion designer who died by suicide at 40, and, aptly, a book called The Sporting Gene by David Epstein. Over many years, his reading list has been, to say the least, eclectic. He says he has three or four books on the go at any one time. “I’m always trying to learn more. I’m a bit of a sponge in that sense,” he said.

Juxtaposed with his football persona, it might be thought that Moore has an alter ego. He says it’s simply that he needs an identity outside the game to balance and develop his place in it. Footy is his providence, and a rich one, but not exclusively his raison d’etre. Besides, he says, he’s at his best when his hands are full. Within reason, he tries to say yes to everything.

When the Magpies were locked away in a hub on Queensland’s Sunshine Coast during COVID, Moore began to cut teammates’ hair, teaching himself from YouTube. Then an enterprising manufacturer sent him a set of clippers. “Before I knew it, I had seven or eight appointments back-to-back,” he said. “I really enjoyed it. It was actually a nice way to connect with the guys.” Moore says it was the pandemic that kindled his interest in geopolitics; he had to know how the world worked.

Collingwood might never have had a player like Moore. They’ve certainly never had a captain like him. Nearly 204 centimetres tall, athletic, with straggly blond hair, he would stand out anyway, but the figure he cuts is only part of it. He’s like the bustling multifarious side street where we meet for coffee, a Twiggy Dunne flat punt away from the site of John Wren’s legendary tote: distinctively Collingwood, historically Collingwood, but more than that, nouveau Collingwood. In that way, Moore personifies the club.

The wider footy world was alerted to this new stripe of Magpie at the MCG on Anzac Day when he somehow pulled his head out of what was a close, screamingly tense game in front of 95,000 to make an eloquent speech minutes later, moving beyond the standard thank-yous to include veterans and the families of serving soldiers.



“Too often your stories go untold and on behalf of the Collingwood football club, we just want to acknowledge the pain of war that runs through so many families across the country,” he said, his words reverberating in the amphitheatre.

Moore said his mother’s father had fought in Papua New Guinea during World War II and she, Jane, still wore his medals on Anzac Day. He had read widely about its meaning in the week before the match and meditated on Collingwood’s visit to the Shrine of Remembrance, and then on match morning was struck by headlines from the royal commission on veteran suicides. “I just felt that in the position I had, I had something to say, to speak to those people and make them feel seen,” he said.

Grateful letters arrived from veterans all over. The common theme was they had feared Anzac Day had become no more than a big footy match. Moore had alleviated that.

More than most clubs, names recur at Collingwood. Their DNA is DNA. But Moore represents a particular strand. His paternal grandparents were both academics and his father, Peter, apart from winning Brownlow medals at Collingwood and Melbourne, was a commercial lawyer and now divides his time between Melbourne and the US, where he is executive chairman of a gold and copper mining company in Nevada. Darcy says his father is scrupulous about leaving him space for his own footy journey, but is only ever a phone call away. When he was named captain, they spoke 10 times over three days.

His sister, Grace, was a model and is now a filmmaker. One elder step-sister is studying occupational therapy, the other with her partner runs a business that makes and markets healthy soda water. The creative gene expresses itself in many ways.

Darcy wasn’t born until nearly 10 years after his father retired, so his shadow, though constant, wasn’t overbearing. Conferred fame in any case is not as overwhelming as it might seem when it is all you have ever known. Moore remembers the attention when young, but says such pressure as he feels is all from his own “headstrong” ambition. His childhood privilege was to play kick-to-kick with Mick Malthouse pre-game after the change-room doors were shut to everyone else, and his childhood idols were also his friends and some became teammates. He’s in-house, and yet he’s not.

At six and seven, he watched from the fence as Collingwood lost two grand finals (rite of Magpie passage, really; his father played in five and won none).

“The vivid memory I have is of Scott Burns getting tackled or bumped over the boundary line, right in front of where I was sitting. I remember the intensity of that moment, the raw physicality of the game, the biggest game of the year,” he said. “It really left its mark on me. To think that I’m the one on the other side of the fence now is pretty crazy.”

It’s why he makes a point of engaging with fans during and after matches now (and sometimes, he discloses, asking one or two to tone it down, just a bit). At full-back, they literally have his back. To him, they are all Collingwood, a snowball. “It’s pretty special when they jump on our backs and bring us home,” he said. “I’ve had lots of opposition players and opposition captains say to me that they’re really envious of the supporters once we get up and going.” He almost shivers with excitement when he thinks about the month to come.

On his pre-ordained Collingwood path, Moore began in the Peter Daicos Academy and learned his early craft from Craig McRae, then a development coach at the club; he chuckles to think that they are now senior captain and coach.

The leadership chromosome had long before asserted itself. Moore was school captain at Carey Grammar and captain of the Oakleigh Chargers in the elite under-18 competition. At Collingwood, he was a leader well before he was given the portfolio.

In 2021, he fronted the Collingwood players’ earnest response to the confronting Do Better report into systemic racism at the club. He’d been especially shaken by erstwhile crowd favourite Leon Davis’ account.

“Reading his story of his experiences for me was particularly difficult. I grew up idolising him,” Moore said. “So to hear him explain his experiences and speak about how he felt at Collingwood really was quite jarring to me.

“To have him back now and helping us work towards a better future is really quite exciting for the club.”

This year, Moore as captain attended an Indigenous healing ceremony at Victoria Park, marking 30 years since the crowd infamously fell on St Kilda’s Nicky Winmar there and Winmar’s immortal jumper-lifting response.

Moore said he had hesitated to go; Collingwood were not the good guys in that episode and had nothing to commemorate. But he had had contact with Winmar in the preceding week, and knew that leadership sometimes entailed going to uncomfortable places, and besides, Victoria Park was home now to magpies but not Magpies.

On the night, Winmar asked Moore to speak. As on Anzac Day, his words resonated widely. “Seeing the young ones here today just really inspires me to keep working towards a shared future where we can all walk together in strength and solidarity,” he said. “It’s an honour to be here.” Looking back now, Moore said: “To be part of that and to see the emotion and how raw it is for them still was a reminder about the deep scar racism leaves.”

Though unorthodox in his own character, Moore’s seeming strength and his underpinning as captain is that he can meet other people on their terms. He maintains a friendship with the now departed Brodie Grundy, another seeker. He relates to Winmar and Leon Davis, and before them hit it off with the enigmatic Heritier Lumumba. He’s supported the scampish Jack Ginnivan through his ups and downs. When a slight hamstring injury forced Moore out of a game against Geelong late in the season, he put aside his personal irritation for a moment to hug Ginnivan, who replaced him. Ginnivan has not looked back.

The captaincy might have been Moore’s destiny, but not presumptuously. After all, he was succeeding Scott Pendlebury, who he regards as the club’s greatest player. He was gratified to get the players’ vote.

Moore says the job has surprised him in one way. “Honestly, I can’t believe I’m saying this, but it’s reminded me again of the scale of Collingwood,” he said. “As a lifelong supporter with a famous surname, I should have as good an understanding as anyone how far-reaching it is. But still after the appointment, I found myself being surprised again about how far it does reach.”

Hundreds reached out to him, from all walks, and still do. “At Collingwood, it always feels like things are of consequence,” he said. “When things go well, it feels like it matters. When things aren’t going well, it feels like it matters. And I’ve been reminded of that.”

It amps up now, which both stimulates and confronts Moore. “Our fans seem to be connecting with the way we’re going about it, and that’s exciting,” he said. “The flipside is the fanfare, especially at this time in Melbourne. It’s pretty crazy. I’ve found that at times in my role it can be hard to be everything to everybody. So that’s certainly a challenge.”

At 27, Moore’s football stature is still growing and his horizons are ever-widening. He does not hesitate to launch, Peter Knights-like, into packs off once twangy hamstrings – he says this latest two-week break was ultra-conservative – and he revels in his role as the marshall of Collingwood’s defensive phalanx.

Moore watched Collingwood’s round 24 win over Essendon with former president Eddie McGuire, but will be back to lead the Magpies in Thursday’s qualifying final against Melbourne, prospectively an epic clash that has already sold out the MCG and would not surprise if it broke the non-grand final attendance record. That’s the Collingwood effect.

Moore laughs when it is noted that his father still has him covered for Brownlow Medals. “I don’t think a key back is going to win the Brownlow any time soon,” he said. But it won’t be for want of aspiration. “I know I’m never satisfied. Being a footballer, an athlete in general, you never arrive,” he said. “That’s sometimes a really frustrating condition, but it’s what we love about it really. It’s almost a bit of a sick mentality. You’re always chasing something you’ll never arrive at.”

Study both offsets and tempers footy’s ups and downs. His father encouraged him to think of himself as on an “athletic scholarship”, and Moore says his course and his other extra-curriculars are “an important part of my preparation”.

Most of his University of Melbourne class are from Indonesia, and many work in government, the military or media. Moore says they’ve broadened his perspective, challenged his views and taught him how to argue cogently. “As you can imagine in that context, football is not really the focus,” he said. “Sometimes, that’s kind of nice, to walk into a room and not be the subject.”

Moore is also on the AFL Players Association board. Wearing that cap, he says he would like to see the current protracted CBA negotiations become a turning point for women’s footy. “I think it’s an amazing opportunity for the game to really signal its investment and vision for the women’s game,” he said.

He and Jamie Elliott were at the Matildas’ seminal World Cup win over France in Brisbane as guests of adidas, and he went to other World Cup games in Melbourne, taking his nine-year-old niece to one. “Sitting there with her and seeing her watching women play sport in front of tens of thousands of people; when I was her age, you couldn’t do that,” he said. “The generational part of it was probably the most powerful thing for me to see. Beyond the pure excitement of the World Cup, I think we can all take that experience as the start of something for women’s sport in this country.”

Moore’s own heroes when he was young were all Collingwood footballers. As an adult, he has exemplars rather than heroes. In recent years, he has been drawn to Formula 1 and especially British great Lewis Hamilton. “I really admire his ability to stay calm under pressure,” Moore said. “The way he handled the situation in 2021 when he (controversially) lost the world championship in the last lap; I found that really interesting.”
 

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