Roast PAFC in house content production

[Janey]

These sorts of things are also aimed at engaging a lot of the younger fans. While most of us are already rusted on, there’s a lot of kids out there who are still developing their loyalty to a team or player, and these things are also aimed at them. We may label them as “happy clappers”, but, like it or not, we need them for our future. Sure, being successful and winning a flag is a major part of keeping or attracting supporters, but these things have their place too.

 

[SonOfKek]

Yes the club should just never post anything to show that the players are humans with interests and personalities.

This entire thread is the biggest load of Old Man yelling at clouds.

Take your opinions and go back to Facebook.

 

[afl2004]

Penrith panthers did it as well but put (off feild) into the question, if port did that It would of been fine but classic ports not being smart

 

[Fizzler]

These sorts of things are also aimed at engaging a lot of the younger fans. While most of us are already rusted on, there’s a lot of kids out there who are still developing their loyalty to a team or player, and these things are also aimed at them. We may label them as “happy clappers”, but, like it or not, we need them for our future. Sure, being successful and winning a flag is a major part of keeping or attracting supporters, but these things have their place too.

Also worth noting that Hawthorn are kind of the benchmark right now when it comes to social media engagement, and as such they’re gaining a very large sort of passive fanbase who previously didn’t care about footy at all, while also growing the number of people who consider Hawthorn their second team. We might not really care how many people consider us their second team, in fact a lot of us would prefer to be widely hated (ideally due to success), but even still, it’s pretty handy to have as much brand exposure as possible and social media content is the easiest way to do it for very little cost.
My most viewed video on TikTok (~47k views) was me complaining about how TikTok’s algorithm was shoving all this Hawks content down my throat even though I hate them, and clearly enough people agreed that they were getting a lot of Hawthorn content on their feeds for my video to have gotten that many views and comments.

 

[tribey]

Yes the club should just never post anything to show that the players are humans with interests and personalities.

This entire thread is the biggest load of Old Man yelling at clouds.

In isolation probably, but given the way the club and its propaganda arm gaslights and carries on, expecting Port to legitimately contend and win a flag is ‘old man yells at cloud’.

It’s not the SANFL anymore, etc.

 

[Andre]

Yes the club should just never post anything to show that the players are humans with interests and personalities.

This entire thread is the biggest load of Old Man yelling at clouds.

You know what would have been easy (as well as obvious)? Changing the question to 'Outside of winning a Premiership, what New Years resolutions do you have?' Trust current day Port to do the worst of all worlds though.

 

[bomberclifford]

You know what would have been easy (as well as obvious)? Changing the question to 'Outside of winning a Premiership, what New Years resolutions do you have?' Trust current day Port to do the worst of all worlds though.

Perfect wording. So simple.

 

[Duck Farmer]

You know what would have been easy (as well as obvious)? Changing the question to 'Outside of winning a Premiership, what New Years resolutions do you have?'

Didn't want the majority of players answering "didn't think of that first one".

 

[VineValerian]

You know what would have been easy (as well as obvious)? Changing the question to 'Outside of winning a Premiership, what New Years resolutions do you have?' Trust current day Port to do the worst of all worlds though.

Solved!

 

[johnnysix]

I think there are two seperate issues. There's the issue of players commitment and dedication to wining a premiership and there is the "optics". Don't confuse the two. If people are convinced of the first, then the optics look after themselves. Everyone these days is a marketing guru. At the end of the day, if a side is performing and achieving success (by whatever widely accepted definition that is) then marketing becomes a lot easier. I'm not interested in polishing a turd (not that we are a turd exactly). Like others have said, this crap is for the youth and people who get brought into footy on the back of their relationship with the players. On field success dwarfs everything else. You reckon Hawthorn could attract new supporters on the back of social media alone if they had an empty trophy cabinet?