2012 Membership Tally

[TheOldXav]

Even though I rarely use my membership (MCC) it was interesting hearing Eddie at last night's AGM. The AFL had given a club directive to raise memberships by 5% in 2012 (in price).

On the average, Collingwood memberships had only risen by 1%. They showed figures of Essendon, Hawthorn & Carlton (memberships are centerally pooled by 1 dept. of the AFL) and they had passed on the 5% across the board.

 

[HyperAgressiveDonk]

Hawks flying.

Absolutely

 

[Stewies Power]

Does anyone know when Collingwood will release theirs? I heard their doing another big commercial so I'm guessing it will be after that, but when is filming taking place for their commercial?

 

[walhawk]

Does anyone know when Collingwood will release theirs? I heard their doing another big commercial so I'm guessing it will be after that, but when is filming taking place for their commercial?

Pies will release their figures only when they pass Hawthorn.

I'd suggest than one of the reason's the Pies kept their prices the same is that they are worried that they cannot sustain last year's massive increase in numbers off the back of a premiership.

Really, they should have 100,000 members given their support base.

 

[TheOldXav]

Pies will release their figures only when they pass Hawthorn.

It was announced at the AGM that we had passed 40 K in membership sales & this is up by 4% at the same time in 2010.

Unlike Hawthorn, we aren't insecure enough to have a daily total figure.

I'd suggest than one of the reason's the Pies kept their prices the same is that they are worried that they cannot sustain last year's massive increase in numbers off the back of a premiership.

Or maybe they have listened to members about having 1 fewer Melbourne game & have adjusted their price allocations unlike other Melbourne clubs.

 

[Hornberger]

Unlike Hawthorn, we aren't insecure enough to have a daily total figure.

So Collingwood was insecure every year prior to this year?

 

[Hornberger]

As of 15/12

Club                Members
West Coast           40,122
Hawthorn             38,604
Essendon             27,433
Richmond             21,287
Melbourne            20,100
Western Bulldogs     17,303
Carlton              15,997
North Melbourne      13,853
Port Adelaide        12,612
St Kilda             12,315
Sydney                9,215
Brisbane              8,109
Gold Coast            7,396
GWS                   2,047
Adelaide                N/A
Collingwood             N/A
Fremantle               N/A
Geelong                 N/A

 

[Tiger2709]

Swans at 9312 according to Facebook.

Apparently the membership department are excited about this?

Well those figures are probably right up there with some of the NRL clubs, that is a difficult market for AFL clubs I would imagine.

 

[giantroo]

Another update for today

14,225 also as of 15/12/2011

 

[gaelictiogar]

I remember Demetriou saying that the aim was to get to 1 million members by 2016. With 18 clubs that's an average of around 55k per team. Obviously the aim is for clubs like Richmond, Essendon, Hawthorn and Carlton to push into the 70k mark within the next five years. As they should.

Let's assume the big clubs are reasonably successful onfield. Let's make the reasonable assumption that in that case most push on toward 70K with clever marketingand cut price memberships. While that will be good for morale it will then lead to the next step.

The next step? Enthusing all the 3 and 5 gamers to opt for the 11 or 17 gamers. Headline number chasing is all well and good and good for morale as I say. Jeff kennett knows how simple messages sell because he is a pol and the cut price numbers race is essentially his idea which everyone is now doing. In that circumstance a top 4 essendon willhit 70K with ease.....but won't have the seats to put them in !!!

Sooner or later cheap big numbers will have to be augmented by chasing 11/17 game memberships and that will mean winnowing out some of the 70 dollar bragade from big games.

 

[cats2rise]

Wooo go N/A!

 

[Rob]

Even though I rarely use my membership (MCC) it was interesting hearing Eddie at last night's AGM. The AFL had given a club directive to raise memberships by 5% in 2012 (in price).

Why would the AFL tell clubs what to charge for memberships? Surely clubs can charge what they like?

 

[Prince Imperial]

Why would the AFL tell clubs what to charge for memberships? Surely clubs can charge what they like?

Probably to be in sync with increased general admission and reserved seat prices they may want to introduce in 2012. The AFL controls this in the two stadiums in Melbourne and mandates standard prices.

 

[Tas]

Why would the AFL tell clubs what to charge for memberships? Surely clubs can charge what they like?

AFL set the door price for plebs, it is hard for clubs to raise cost significantly above the door price when accessibility isn't an issue.

If the AFL and third parties would piss off and let clubs benefit from their own home games life would be a bit different in Victoria.

 

[Rob]

Probably to be in sync with increased general admission and reserved seat prices they may want to introduce in 2012. The AFL controls this in the two stadiums in Melbourne and mandates standard prices.

There must be some level of autonomy though, as there is a decent variance in membership prices across all the Melbourne clubs.

And Tas, I agree completely. The AFL should predominantly stay out of stadium negotiations. The wookie and I recently had a pretty good debate about it.

 

[Scodog10]

Wooo go N/A!

Yeah that's how the big boys role!

 

[Off The Couch]

Yeah that's how the big boys role!

Might want to fix that, it should be roll! - wouldn't want one of the big boys getting egg all over his face.

Most clubs seem to be coming along nicely. Hard to believe there is an economic crisis going on.

 

[Mr Meeseeks]

Personally I'm in favour of a switch to dollars raised, just because factors like 3 games versus 11 get factored into pricing, and clubs who give away memberships to corporates to boost numbers will not benefit

Who cares how it is measured?? The only people who treat this as a competition obviously have nothing else to cheer for.

+ dogs and cats and inanimate carbon rods

So yea, useless.

It appears to be 1997...

 

[Scodog10]

Might want to fix that, it should be roll! - wouldn't want one of the big boys getting egg all over his face.

Most clubs seem to be coming along nicely. Hard to believe there is an economic crisis going on.

Haha upon reflection I can't believe I made that mistake. Its so obvious that we're waiting until we have more members than Hawthorn to make it public anyway, as walhawk so eloquently put it

 

[eldorado]

+ dogs and cats and inanimate carbon rods

So yea, useless.

Dear oh dear

 

[Fastback]

Haha upon reflection I can't believe I made that mistake. Its so obvious that we're waiting until we have more members than Hawthorn to make it public anyway, as walhawk so eloquently put it

You need to reflect less.

 

[Rusty Brookes]

+ dogs and cats and inanimate carbon rods

So yea, useless.

Don't get jealous just because our inanimate carbon rods can afford a membership while yours are on the dole.

 

[smasha]

Richmond as of 19/12.

24,011.

Carn Tiges.

 

[legendstatus]

Don't get jealous just because our inanimate carbon rods can afford a membership while yours are on the dole.

Ouch, bazinga, and to your other supporters, woof & Meow !

That just about covers your demographics !

 

[Baz_hawk]

Ouch, bazinga, and to your other supporters, woof & Meow !

That just about covers your demographics !

http://membership.collingwoodfc.com.au/packages/additional-items/13

Oh dear. Hawks don't even offer a pet membership. I imagine you've signed up the mice that live in your roof?