VelvetSledge
Moderator
- May 24, 2007
- 17,854
- 36,705
- AFL Club
- Essendon
- Other Teams
- Liverpool FC, Melbourne Storm
- Thread starter
- Moderator
- #176
Not good enough, you're a shit supporter...
#unbecoming
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Not good enough, you're a shit supporter...
I don't know if you can ever get exact numbers of the breakdown, but obviously a fair indication of it is membership revenue."XX,000!!!" doesn't mean a lot if we never get told the package break downs.
A 17-game membership is worth more than a baby-sitting-at-home membership.
Essendon had the most non-game memberships of Victorian Clubs last year, but we made 10.3 million in membership revenue.
Any info on how this compares to this time last year??40,802 today. Still some really good growth.
Any info on how this compares to this time last year??
Numbers have slowed a little. It was +6,000 at a point prior to Xmas. Now +4,300.
Things really accelerated in Feb / March last year, the risk is this won't be repeated in 2014 and we will not hit 60,000.
I'm also quite surprised the club has not done a he'll of a lit to promote the membership program in 2014. No slogan and no above the line / below the line media that I have seen. The only hope is that they have shifted their spend away from the traditional launch period pre Xmas to the late rush in Feb / March. I hope they are nit completely distracted off field.