So buying a pub isn’t a commercial transaction? As you said HJ is a license to print money, pubs are hard work. Give ya head a wobble.You don't get those at a massive discount do you? It's a commercial transaction.
The asset just prints cash and provide very good returns.
Now the club would make introductions and assist with a player getting finance but they can't arrange for one to be sold for $1. Say like pubs in Geelong.