2019 Membership

[Spiritof82]

been a member for 27 years and got BUGGER ALL

Same here, 45 years, even stamped on the membership ticket and never heard a word from the club

 

[dogwatch]

Oof. That's low.

Yeah perhaps. However it's right on expectations. 38 of us had a guess at the final membership tally in the 2019 Pre-season Time Capsule. The average was 41,168 (median was 41,654) so we're just 550 short of the average expected and it's only May. We'll probably get close to 42,000 by the cutoff date.

 

[mackem]

Same here, 45 years, even stamped on the membership ticket and never heard a word from the club

When my wife received a 30yr pack I wrong the club and asked them why I hadn't received a 40yr pack as I had been a member since 1979. The membership department said they would send me the 40yr pack. I eventually received it.

 

[BallaratBulldog]

Bit of a jump

 

[dogwatch]

That's surprisingly good considering our patchy form.

 

[BallaratBulldog]

We still need 1,312 more members to reach last years 43246
I have a sneaky feeling our crowds are better though

 

[Braybrook Son]

View attachment 690870

We still need 1,312 more members to reach last years 43246
I have a sneaky feeling our crowds are better though

That’s a great effort considering our shit form. Well done to everyone keeping the faith, however, that number could drop below 40k next year if major changes aren’t made.

 

[Chicago1]

The cat I had to leave in the states two years ago, Lily, who had been a Pet Member for six years, received an email today regarding The Pack Kids Club. Yet the cat I have now, Zsa Zsa, who is a current Pet Member has received no email. Zsa Zsa is quite hurt. I might ring the club to get this grievous error corrected.

 

[BallaratBulldog]

For anyone still curious



We are now 751 away from last years tally.

 

[BallaratBulldog]

227 to even last years tally. Suddenly some people like what they see.

 

[BallaratBulldog]

The fightback 30 membership was definitely a good idea.

 

[Hard Ball Get]

View attachment 709560


The fightback 30 membership was definitely a good idea.

Flexi too. If you're not a member and going with a few mates, makes sense to get a flexi and chip in.

 

[dogwatch]

Final membership (official AFL number) was 44,373.

This Roy Morgan study may be of interest.

AFL support increases for 2018 Premiers West Coast Eagles as well as the high-flying Lions and the Demons - Roy Morgan Research

www.roymorgan.com

We had the third biggest decline in supporters in 2019 (20.5%). No surprise as we failed to make the finals in 2017-18 but these numbers typically fluctuate a lot more than membership numbers. It will probably increase again in 2020 since we got back into the finals. We do OK (about median) in terms of converting supporter base to memberships (nearly 16%).

For all those Giant-denialists it's worth pointing out that 190,000 people call themselves GWS supporters (+7.3%) and it will no doubt jump steeply next year even if they don't win the flag. Be afraid.

I've copied the supporter chart and membership conversion table below for easier reading but for more context I suggest you read the linked article.

AFL Club Supporter Ladder 2019

Source: Roy Morgan Single Source Australia, July 2017 – June 2018, n=14,836 and July 2018 – June 2019 n=14,383. Base: Australians 14+.

	% of supporters who are members	Roy Morgan Supporter Numbers	Official 2019 AFL Club Memberships*
Gold Coast Suns	39.0%	35,000	13,649
Richmond Tigers	22.8%	453,000	103,358
Melbourne Demons	21.7%	242,000	52,421
Hawthorn Hawks	20.9%	389,000	81,211
Port Adelaide Power	18.8%	276,000	51,951
North Melbourne Kangaroos	18.8%	226,000	42,419
Western Bulldogs	15.9%	279,000	44,373
GWS Giants	15.8%	190,000	30,109
Geelong Cats	15.6%	416,000	65,063
Carlton Blues	15.2%	422,000	64,269
St. Kilda Saints	14.5%	297,000	43,038
Essendon Bombers	14.2%	592,000	84,237
Fremantle Dockers	13.9%	371,000	51,431
Collingwood Magpies	13.4%	637,000	85,226
West Coast Eagles	12.3%	733,000	90,445
Adelaide Crows	10.8%	596,000	64,437
Sydney Swans	5.6%	1,100,000	61,912
Brisbane Lions	5.4%	515,000	28,023
BY STATE#
Victoria	23.6%	2,825,000	665,615
South Australia	14.8%	786,000	116,388
Western Australia	12.7%	1,121,000	141,876
New South Wales & ACT	5.9%	1,558,000	92,021
Queensland	4.7%	896,000	41,672
Tasmania & NT	n/a	255,000	n/a
TOTAL	14.2%	7,441,000	1,057,572

#State membership numbers are split by club’s location (home state).
*Full AFL Membership Figures available at https://www.afl.com.au/news/2019-08-06/thanks-a-million-afl-club-memberships-hit-alltime-record.

 

[Braybrook Son]

That’s a lot of bullshit. Every 2-5 footy fans you speak to are Collingwood fans, I would say they’ve got more than West Coast and Sydney combined

 

[bobs head soup]

That’s a lot of bulls**t. Every 2-5 footy fans you speak to are Collingwood fans, I would say they’ve got more than West Coast and Sydney combined

That would be true in Melbourne.

In Perth majority are Eagles fans etc, so figures don't seem that far out.

A lot of Sydney's supporters are NRL supporters primarily but also support Swans in a relatively casual manner. Take the figures with a grain of salt.

 

[dogwatch]

That’s a lot of bulls**t. Every 2-5 footy fans you speak to are Collingwood fans, I would say they’ve got more than West Coast and Sydney combined

These figures were brought to you by a highly regarded opinion pollster.

Opinion polls never get it wrong ... do they?

 

[Norm De Guerre]

I wouldnt read too much into GWS' numbers. It's be like if Roy Morgan called me (assuming I hadn't immediately hung up) and I was asked which NRL team I supported and I said "Melbourne Storm...I guess"

I couldn't give a **** about Melbourne Storm.

 

[TempletonTheRat]

These figures were brought to you by a highly regarded opinion pollster.

Opinion polls never get it wrong ... do they?

I spent a short period of my career working for Gary - glad it was short