Prediction New Club Logo

[Launchpad McQuack]

If it's "good enough" and "not bad", they failed.

 

[Port81]

Looks good, better than the lightning bolt jerkoff.

 

[tribey]

You mean this one?

Port Adelaide Black Diamonds

• Not replacing the Magpie with an inferior animal
• Referential to the heart of the Port
• Classy branding potential
• Tangible thing
• Unique but not without precedent (Urawa Red Diamonds, Japanese soccer)
• No sh¡tty alliteration leading to inevitable confusion: ie, Port Power Football Club [sic]

Man, f*** the 90’s.

 

[PA88]

The young people in my family are Port supporters despite the nickname rather than because of it. They're envious of teams with an animal nickname and don't get the point of something intangible

Well a pair of initials won't ease the envy.
Our nickname and logo was not driven by an ego but rather was designed to capture aspects of the club and be dynamic for the future.
I question the motive of the PA becoming the club's logo.

 

[Powerade 08]

It’s generic.
It’s faux.
It’s poorly executed.

And we are stuck with it for a long time.

 

[bomberclifford]

Not that fussed about logos but I don't mind this one.

I like the basic PA design, clean and simple, looks good on merch.

The 1870 is a bit fiddly but always pushing it out there in big numbers smacks of insecurity.

It's almost entirely dedicated to our long term history, black and white, prison bars with just a touch of teal using the border.

Don't mind the shield design, have seen it used in my long gone younger days.

I feel the same way towards this as you originally felt about the BiB guernsey, Ford.

Something about it that doesn’t feel right.

 

[Lagooner]

Port Adelaide Black Diamonds

• Not replacing the Magpie with an inferior animal
• Referential to the heart of the Port
• Classy branding potential
• Tangible thing
• Unique but not without precedent (Urawa Red Diamonds, Japanese soccer)
• No sh¡tty alliteration leading to inevitable confusion: ie, Port Power Football Club [sic]

Man, f*** the 90’s.

I don’t mind Black Diamonds (inevitably Blacks for short) but the Red Diamond name is a Mitsubishi reference, so more of a Camry Crows kinda vibe.

Also their logo is insane. I mean where do you start?

 

[RussellEbertHandball]

It’s generic.
It’s faux.
It’s poorly executed.

But what would I know.

Its bland and inoffensive, sort of like the current mob of administrators and footy department.

There will be some bitching and moaning as well as some praising.

Kind of reminds of when Commonwealth Bank changed its logo and people couldn't help but whinge about it. Lots of people talked about it and it instantly got 'brand recognition' as a result. I reckon the best description at the time of what it looked like was, a Sao biscuit dipped in a bit of Vegemite.

That was 1989 and Ken Cato's design based on the shape of the southern cross constellation is still the Commonwealth Bank's logo although they seem to have dropped Commonwealth Bank under the logo and go with Can or CAN on a lot but not all its branding.

 

[TredreaWilbur]

You mean this one?

Still the best logo I've seen for Port.
Timeless and unique in its own right.

 

[tribey]

but the Red Diamond name is a Mitsubishi reference, so more of a Camry Crows kinda vibe.

Yeah, I’m aware. Soccer clubs are rife with it, Wolfsburg (Volkswagen), Leverkusen (Bayer), Red Bull Salzburg (Strawberry Quik).

In isolation it’s a cool name. The logo can jog on, but we’ve got a far superior example shown above, obviously.

 

[Pt Augusta Power]

Looks okay to me- piss the teal off and it’s even better. At least there is minimal teal.

Where to get that beer????

 

[RussellEbertHandball]

I assume on a teal piece of merchandise the outline won't be teal but black, or maybe silver.

 

[Ford Fairlane]

I feel the same way towards this as you originally felt about the BiB guernsey, Ford.

Something about it that doesn’t feel right.

My issue with the BiB jumper is that everyone said it looked like a traditional jumper and it did, just nothing to do with our tradition.

 

[RussellEbertHandball]

Are my eyes playing tricks on me but it appears to go from white to a bit of light blue to teal.

 

[PA88]

Port Adelaide Black Diamonds

• Not replacing the Magpie with an inferior animal
• Referential to the heart of the Port
• Classy branding potential
• Tangible thing
• Unique but not without precedent (Urawa Red Diamonds, Japanese soccer)
• No sh¡tty alliteration leading to inevitable confusion: ie, Port Power Football Club [sic]

Man, f*** the 90’s.

Is it referential to the club though? Diamonds, lighthouse, pirates, etc … still don't directly link to the club from within. It doesn't symbolise who we are, being 'the football club Port Adelaide' (the club we were when we joined and supposed to be now). I am not debating for or against those options, I just think that the Power and the arm-bolt symbolised who we are (or were when we created it) more than other options, even than the Magpies. I'm not the greatest fan of Power either. No matter what nickname we adopted, we would've still been confused from Port Adelaide FC anyway because we weren't wearing our jumper.

 

[PowerBaz]

AGDA entry 2020?

 

[Magus]

I've said it once and I'll say it again- an establishment date is not a logo. Making 1870 the logo itself would make us look very insecure.

 

[PA88]

My issue with the BiB jumper is that everyone said it looked like a traditional jumper and it did, just nothing to do with our tradition.

It is like the 40s, 50s, 60s Roosters design. Nothing unique about it whatsoever.

 

[tribey]

My issue with the BiB jumper is that everyone said it looked like a traditional jumper and it did, just nothing to do with our tradition.

Yeah, it’s a nice-looking strip with a suitably folksy origin story, but it’s as ‘Port Adelaide’ as a quinoa salad under the Burnside Mall tree corpse.

Still yet to win a final in it and copped some of our most psychologically-scarring defeats in it (138, 165, countless Showdowns).

No surprises Michaelangelo ‘finger-on-the-pulse’ Rucci advocated for it recently.

 

[PA88]

Yeah, it’s a nice-looking strip with a suitably folksy origin story, but it’s as ‘Port Adelaide’ as a quinoa salad under the Burnside Mall tree corpse.

Still yet to win a final in it and copped some of our most psychologically-scarring defeats in it (138, 165, countless Showdowns).

No surprises Michaelangelo ‘finger-on-the-pulse’ Rucci advocated for it recently.

Most of them are advocating the v jumper. KT finishes his discussions about the PB with the 'but people love the current jumper'. Fiacchi did the same. It is a lost cause I believe, until they wise up and grasp why the hell they have even requested to wear it.

 

[edgie]

The young people in my family are Port supporters despite the nickname rather than because of it. They're envious of teams with an animal nickname and don't get the point of something intangible

As a young person in the late 90s, Power definitely seemed cooler to me than generic animal team.


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[Magus]

We definitely agonize over this stuff more than any other supporter base.

 

[Peter91]

We definitely agonize over this stuff more than any other supporter base.

Probably because we've just watched 150 years of tradition burn to the ground?

Logo looks shit, it's a downgrade from literally any logo we've ever used.

 

[El Zorro]

We definitely agonize over this stuff more than any other supporter base.

We are unique though. All the other clubs got to either keep their identity or are newly created franchises. We delve on what we've lost and what could've been.

 

[bushwood]

Winning would make this logo great