Opinion Adelaide Crows New Logo Discussion

[Andonis1997]

Neither of that changes the logo, you can still see what it would look like in good quality straight on, it’s rubbish.

It really does, if you're logical about it.

Skew the original logo 40%, and then take a photo on an angle. I can assure you you'd think the proportions are off.

 

[FR0GGY]

The thing I also like about this one is the separation between the colours means you can use it on a single colour item (Eg. a navy hat) with a raised effect, or in a two colour item (eg. a navy hat with white logo).

This appeals to me as an adult male.

View attachment 2123278View attachment 2123281View attachment 2123287

Reminds me of

 

[Mr_Moogle]

Pardon the intrusion.

I think it’s almost there, the basic shape of the crow is fine. They’ve just butchered the area around the wing trying to integrate the red and yellow.

This is a crude edit but I think it looks miles better with the wing simplified like this.

View attachment 2123229

This is so close. Clean it up, replace the monkey wrench feet and you've got a stew going.

 

[FR0GGY]

It really does, if you're logical about it.

Skew the original logo 40%, and then take a photo on an angle. I can assure you you'd think the proportions are off.

Given we’ve seen a higher quality version and it still looks the same shit, just higher quality, I don’t agree.

 

[FR0GGY]

I've heard this before and it's wrong. We have used black crows before and it looks good.

We are not limited to 3 colours, crows are black, it's completely fine to use it.

It’s my opinion. I can’t think of too many sporting teams logos that the main part is a colour that’s not the teams colour?

 

[Peter Doherty]

It’s my opinion.

It's okay to be wrong

 

[FR0GGY]

It's okay to be wrong

Can you name another supporting team that’s main part of the logo is not a colour associated with the club?

 

[Mr_Moogle]

It's okay to be wrong

The Crow was blue in the 98 logo and that was the best one we've had.

 

[Peter Doherty]

Can you name another supporting team that’s main part of the logo is not a colour associated with the club?

If the crow was black and the also incorporated the hoops in the logo, or something similar I don't see the issue.

 

[FR0GGY]

If the crow was black and the also incorporated the hoops in the logo, or something similar I don't see the issue.

Just dont see any need for it to be black and it doesn’t really suit navy, which half our merch and home jumper is.

 

[JPetro83]

if only we had become the Sharks lol would have been much easier to come up with logo designs..........

 

[Samcro24]

Given we’ve seen a higher quality version and it still looks the same shit, just higher quality, I don’t agree.

I reckon someone at 9 has recreated the 'leaked' image so they have a hi-res version to present on the news. Someone with Illustrator could do it in in 20 minutes.

I just can't believe its the final logo. The red and gold parts on the wing are all kinds of ****ed up. Its not a design choice, its piss poor execution. There's no way any professional (or even us) organisation would launch it in that state.

 

[WeeBlake]

I’m trying to get a feel for where the picture is from. It’s low res and looks crappy as a result. Is it a screen? Or fabric? The colours don’t align to our colours which would be gospel. The yellow font is washed out too and the font itself looks cheap.

I’m no graphic design expert but even I can tell there’s some fundamentals wrong with this.

The font is terrible

 

[Mr_Moogle]

if only we had become the Sharks lol would have been much easier to come up with logo designs..........

View attachment 2123313

 

[Anzacpaul]

Just love to see the graphic design wank story to explain the concepts.

For anyone that's ever worked with graphic designers, you know what i'm talking about.

"The angling of the crow wings represents the animal in it's landing motions, signifying the Adelaide Football Club Team aggressively coming in to perch on the opposition, an imposing spectacle when viewed from below".

"The size 10 spanner claws showcase the bird poised to undo the fasteners of the opposition team and the competition, with the rigidity of the angled design promoting strength and security".

 

[SugarShane]

It’s my opinion. I can’t think of too many sporting teams logos that the main part is a colour that’s not the teams colour?

Logo absolutely needs to be in the colour of the team. Kangaroos aren't blue. Eagles aren't blue and yellow. Cats are rarely blue.

Anthropomorphic mascot can be, and is, black.

 

[Peter Doherty]

Just dont see any need for it to be black and it doesn’t really suit navy, which half our merch and home jumper is.

In the logo itself, I'm completely fine with using black in principle. In the mock ups over the years (on here) they do tend to look a bit busy, the 4th colour.

With regards to overall branding, we use it and it generally looks good and makes sense.

We actually have one of the better nicknames in the comp that mostly has been used poorly. A lot of potential.

 

[FR0GGY]

In the logo itself, I'm completely fine with using black in principle. In the mock ups over the years (on here) they do tend to look a bit busy, the 4th colour.

With regards to overall branding, we use it and it generally looks good and makes sense.

We actually have one of the better nicknames in the comp that mostly has been used poorly. A lot of potential.

We do?

 

[El Doederino]

Pardon the intrusion.

I think it’s almost there, the basic shape of the crow is fine. They’ve just butchered the area around the wing trying to integrate the red and yellow.

This is a crude edit but I think it looks miles better with the wing simplified like this.

View attachment 2123229

This is 1,000 times better, but I still don't like the angles on the lines.

If we want the hoops to be represented, then they are horizontal and equal width. We shouldn't deviate from that.

I like the idea of having the crow shaped like the SA coastline as well.

 

[Peter Doherty]

Logo absolutely needs to be in the colour of the team. Kangaroos aren't blue. Eagles aren't blue and yellow. Cats are rarely blue.

Anthropomorphic mascot can be, and is, black.

I'd counter that by saying would WC or North want to use the natural colours of those animals? Would it look good?

Black is different.

 

[Peter Doherty]

We do?

WFAO. The black crow graphics on the screen at the ground they have used, on merch.

 

[Scorpus]

I'd counter that by saying would WC or North want to use the natural colours of those animals? Would it look good?

Black is different.

The only other AFL logo that uses a color not part of the club's colors is Essendon with the grey bomber plane.

Richmond has a bit of white in the tiger design, not sure if that counts

 

[CrowToon]

Well well well, who knew this thread even existed.

Just restating my views for my fans out there that the new logo is shit.

 

[MRB37]

 

[Mr_Moogle]

The coles font and the state border looks terrible.