There are many reasons to want to go to Geelong and those are just some of them.They want to go there because they usually like to surf or are country lads (Jez, Danger just to name 2).
It's the same reason the Sydney sides keep/attract players, lifestyle.
Location and lifestyle are part of it. Fact is that there have been 4 standout teams in the competition for the last 25 years. Geelong, Collingwood, Sydney and Hawthorn. Over that period they haven't missed finals that often, rebuild quickly, win premierships and make grand finals. They are the four standout operators. Those are the clubs who also appear to be the major destination clubs and it's their history and how they operate and their reputations which make them so.
You chose those clubs because they are your best chance at winning a premiership and they are good professional operators. The players trust the clubs and trust them to have the best people working for them.
We are a fair way off. It's our big name, being a traditional big 4 club that keeps us going. If we weren't, the way we have been operating, we would be the clear worst team in the league the last 25 years. We would be a destination club to the level North Melbourne are.
Our desirability has improved the last 5 years. But it has a long way to go before we reach the level of those 4. Trust is a big thing in an industry. Could you trust Carlton not to bottom out soon and to give you a chance at a flag more than these 4 teams? Nope.