Certified Legendary Thread China History in the Making

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https://www.afl.com.au/news/2019-05-22/afls-big-risk-in-china-starting-to-pay-off-gill

THE AFL has taken a gamble by going into China.


"It's also a logistical and financial commitment that says we see opportunities partnering with Chinese companies who want to do business with Australia, and we want to have commercial and trade relationships.


"This is our third year and it's been going well."

"It takes time to build relationships but if you take a medium-term view, as I said, three-to-five years, then there are proper targets, because we believe in our game and we believe in the opportunities with Chinese business."

We expected this was always going to happen with the AFL taking over and credit for it.
There is this:
"According to AFL CEO Gillon McLachlan, the expansion into China is on track, which is why the League is set to open an office in China featuring two full-time staff members who will primarily focus on building commercial relationships."

If the league takes it over, it is our fault. Have we done this?
 
There is this:
"According to AFL CEO Gillon McLachlan, the expansion into China is on track, which is why the League is set to open an office in China featuring two full-time staff members who will primarily focus on building commercial relationships."

If the league takes it over, it is our fault. Have we done this?
the league taking over and one day holding games there that dont feature port was inevitable if this ever became successful IMO. Whether we did everything right or wrong wouldnt matter, its what the AFL does
 
the league taking over and one day holding games there that dont feature port was inevitable if this ever became successful IMO. Whether we did everything right or wrong wouldnt matter, its what the AFL does
My mind goes back to that big announcement from Kochie years back that this would be the turning point in our club, the Nirvana.
That little old Port Adelaide would never be the same again.
By the way he was talking I thought we would be rolling in tens of millions by now, as well a big new world class HP Centre etc.
Yet here we are, breaking even and a little extra and not a brick or bit of turf laid at Alberton.
I thought the rule was under promise and over deliver, not the opposite.
 

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This is what happens to 'little old suburban clubs', you farken Kochwomble.
You are what you preach you are I guess. Do you reckon if big China business hear someone going on about how we are just a poor little club battling to get by they are going to think this is a great opportunity for us? Nah, find the big fish.
 
The AFL taking over running footy in China was inevitable - so what?

Port has to lock into Shanghai and benefits out of leading in this venture. We still have opportunities in Guandong and Hong Kong.

Remember the 2016 announcement was about a JV between Mr Gui and Port and a JV between Port and the AFL re the Shanghai game, not the whole of China. There are not going to be 6 teams playing games in China in for premiership points in 5 or 10 years time.

Port still has plenty of opportunities. We need the right people in the right place to take advantage of them.

The NFL have been in China, with an office since 2003 and they still haven't played a game there. The NBA since a similar time and whilst plenty of pre season games not a game for points. The league body not an individual club has done the running. The big pay off for them is TV and media rights.

That's what the AFL wants, big TV and media $$$ down the track, that's what they control and they were never going to give us much of that revenue stream. They also want to connect with a large Chinese-Aussie audience in Oz as we move more from a European nation to a Eurasian nation. Port were never going to get heavily involved in benefiting from that connection. Look at the large migration from China to Melbourne, Sydney and SE Queensland the last 10 years in particular and last 30 years. The all have eyeballs. The AFL want as many of them that they can get.

There is always opportunities for smart niche players - always.
 
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The AFL taking over running footy in China was inevitable - so what?

Port has to lock into Shanghai and benefits out of leading in this venture. We still have opportunities in Guandong and Hong Kong.

Remember the 2016 announcement was about a JV between Mr Gui and Port and a JV between Port and the AFL re the Shanghai game, not the whole of China. There are not going to be 6 teams playing games in China in for premiership points in 5 or 10 years time.

Port still has plenty of opportunities. We need the right people in the right place to take advantage of them.

The NFL have been in China, with an office since 2003 and they still haven't played a game there. The NBA since a similar time and whilst plenty of pre season games not a game for points. The league body not an individual club has done the running. The big pay off for them is TV and media rights.

That's what the AFL wants, big TV and media $$$ down the track, that's what they control and they were never going to give us much of that revenue stream. They also want to connect with a large Chinese-Aussie audience in Oz as we move more from a European nation to a Eurasian nation. Port were never going to get heavily involved in benefiting from that connection. Look at the large migration from China to Melbourne, Sydney and SE Queensland the last 10 years in particular and last 30 years. The all have eyeballs. They AFL want as many of them that they can get.

There is always opportunities for smart niche players - always.
I agree, but the article still irked me! Rabbiting on about the high risk "they took" ... They took NO risk! Port took all the risk, and put in 95 of all the effort, and when it gained traction they have jumped in to take the credit. Yes we knew they were always going to end up running the show, they are the governing body after all, but it's a very slow hand clap from me!
 
I agree, but the article still irked me! Rabbiting on about the high risk "they took" ... They took NO risk! Port took all the risk, and put in 95 of all the effort, and when it gained traction they have jumped in to take the credit. Yes we knew they were always going to end up running the show, they are the governing body after all, but it's a very slow hand clap from me!

I’m pretty sure the AFL and Port are partners in it, so “they” means us and them.
 
I agree, but the article still irked me! Rabbiting on about the high risk "they took" ... They took NO risk! Port took all the risk, and put in 95 of all the effort, and when it gained traction they have jumped in to take the credit. Yes we knew they were always going to end up running the show, they are the governing body after all, but it's a very slow hand clap from me!

Was the game not set up as a joint venture between Port & the AFL?
 

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A Power Footy kid showing The Australian Financial Review's China correspondent Mike Smith how to kick a footy.







1558930124627.png
 
I like the China side show for a variety of reasons but acknowledge we have huge room for improvement.

What I do have concern over, is our record the following week. Have we ever won the week after the China travel?
 
I agree, but the article still irked me! Rabbiting on about the high risk "they took" ... They took NO risk! Port took all the risk, and put in 95 of all the effort, and when it gained traction they have jumped in to take the credit. Yes we knew they were always going to end up running the show, they are the governing body after all, but it's a very slow hand clap from me!
And still when we want to wear the PBs a few times next year we still have to beg Eddie?
Idk.. i see the tangible benefits to the China strategy for many SA export industries. Worry our reward may not extend too far beyond the feel good factor of a Chinese kid kicking a port branded football. Or maybe im just grumpy because i see the football decisions we're making and dont have a lot of confidence in us making the right decisions in other areas i know much less about
 
https://www.adelaidenow.com.au/busi...s/news-story/15c5bc37959a0b3201945771b40e3079
SA tuna industry baron Hagen Stehr says a “tripartite” effort between his Stehr Group, Port Adelaide Football Club and Penfolds will break new ground on opening up China for SA primary producers and trade engagement. Stehr Tuna and Penfolds wine are highlights at the Port Adelaide Football Club sponsor GFG-supported Gala Dinner ahead of the game against St Kilda in Shanghai on June 2.

Mr Stehr told The Advertiser share market listed company Clean Seas Tuna, of which he is chairman and majority shareholder — had spent hundreds and thousands of dollars in opening up the Chinese market for SA’s Southern Bluefin Tuna. “But this trade tripartite between Stehr, Penfolds and PAFC is a great combination and I am hoping it will become a springboard for us all as well as other SA producers. “We have committed to this for the next three years and we will put SA on the map because SA needs it.” Mr Stehr said the club had been a driving force behind the inaugural Festival of Australia, a celebration of Australian food, beverages, business and lifestyle, which kicked off last week. The two-week festival includes business networking, consumer activities and online promotions across 10 Chinese cities, culminating on game night. “There’s two reasons I jumped on to this Festival — PAFC and Penfolds,” Mr Stehr said.........
https://www.adelaidenow.com.au/busi...s/news-story/15c5bc37959a0b3201945771b40e3079
 
https://www.adelaidenow.com.au/busi...s/news-story/15c5bc37959a0b3201945771b40e3079
SA tuna industry baron Hagen Stehr says a “tripartite” effort between his Stehr Group, Port Adelaide Football Club and Penfolds will break new ground on opening up China for SA primary producers and trade engagement. Stehr Tuna and Penfolds wine are highlights at the Port Adelaide Football Club sponsor GFG-supported Gala Dinner ahead of the game against St Kilda in Shanghai on June 2.

Mr Stehr told The Advertiser share market listed company Clean Seas Tuna, of which he is chairman and majority shareholder — had spent hundreds and thousands of dollars in opening up the Chinese market for SA’s Southern Bluefin Tuna. “But this trade tripartite between Stehr, Penfolds and PAFC is a great combination and I am hoping it will become a springboard for us all as well as other SA producers. “We have committed to this for the next three years and we will put SA on the map because SA needs it.” Mr Stehr said the club had been a driving force behind the inaugural Festival of Australia, a celebration of Australian food, beverages, business and lifestyle, which kicked off last week. The two-week festival includes business networking, consumer activities and online promotions across 10 Chinese cities, culminating on game night. “There’s two reasons I jumped on to this Festival — PAFC and Penfolds,” Mr Stehr said.........
https://www.adelaidenow.com.au/busi...s/news-story/15c5bc37959a0b3201945771b40e3079
https://www.adelaidenow.com.au/busi...s/news-story/15c5bc37959a0b3201945771b40e3079
SA tuna industry baron Hagen Stehr says a “tripartite” effort between his Stehr Group, Port Adelaide Football Club and Penfolds will break new ground on opening up China for SA primary producers and trade engagement. Stehr Tuna and Penfolds wine are highlights at the Port Adelaide Football Club sponsor GFG-supported Gala Dinner ahead of the game against St Kilda in Shanghai on June 2.

Mr Stehr told The Advertiser share market listed company Clean Seas Tuna, of which he is chairman and majority shareholder — had spent hundreds and thousands of dollars in opening up the Chinese market for SA’s Southern Bluefin Tuna. “But this trade tripartite between Stehr, Penfolds and PAFC is a great combination and I am hoping it will become a springboard for us all as well as other SA producers. “We have committed to this for the next three years and we will put SA on the map because SA needs it.” Mr Stehr said the club had been a driving force behind the inaugural Festival of Australia, a celebration of Australian food, beverages, business and lifestyle, which kicked off last week. The two-week festival includes business networking, consumer activities and online promotions across 10 Chinese cities, culminating on game night. “There’s two reasons I jumped on to this Festival — PAFC and Penfolds,” Mr Stehr said.........
https://www.adelaidenow.com.au/busi...s/news-story/15c5bc37959a0b3201945771b40e3079


Looking in from the outside this trade agreement between Mr Stehr's group, Penfolds and the PAFC appears to be the most positive commercial gain since the China journey started. Both Companies have broad experience in closing deals in overseas markets and obviously have the 'on the ground 'expertise to develop their markets. Trade delegations involving state governments have a (minor) role to play but only experienced commercial businesses can actually complete any transactions.

Experienced feet and or bums on the ground is the only way to succeed in any market let alone a market as complex as China.

Good luck Port.
 
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